The Video Strategy Show: YouTube Tips for Creators Over 40, Video Marketing, Video Content Ideas, Camera Confidence, Video Tips

The Video Strategy Show: YouTube Tips for Creators Over 40, Video Marketing, Video Content Ideas, Camera Confidence, Video Tips

By Virginia Kerr| Video Strategist, YouTube CoachBusinessEntrepreneurshipMarketing
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The Video Strategy Show: YouTube Tips for Creators Over 40, Video Marketing, Video Content Ideas, Camera Confidence, Video Tips episodes

  • 113| Content Ideas to Post When Life Gets Hard

    One of the hardest parts of social media and marketing is showing up for your audience when life is not going well behind the scenes.

    You feel fake, you feel uninspired, you feel ridiculous.

    I have found three types of content that help me connect with my audience and slowly get back in the groove of posting. They're simple..because if they weren't you wouldn't do them and they woulnd't work.

    Not always easy but for sure simple. Take care of you. Let me know if this episode is helpful :)

    Join the Video Creator Newsletter HERE.

    Join THIS IS VIDEO SCHOOL HERE

    Wanna check out This Is Video School- THE PODCAST?

    Listen to it on Apple here.

    Listen to it on Spotify here.

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr

    Instagram: https://instagram.com/thisisvirginiakerr

    13 min
  • 112| Stop Being FAKE on Camera: 5 Secrets to Being the Real You on Video

    Do you feel robotic on video? Like a over produced version of yourself?

    It's something I've struggled with on Reels and I finally figured out what was causing me to look so FAKE.

    I'm sharing 5 techniques and formats that have helped me bring the relaxed, genuine version of me to video.

    Join the Video Creator Newsletter HERE.

    Join THIS IS VIDEO SCHOOL HERE

    Wanna check out This Is Video School- THE PODCAST?

    Listen to it on Apple here.

    Listen to it on Spotify here.

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr

    Instagram: https://instagram.com/thisisvirginiakerr

    21 min
  • 111| 5 Ways to Reinvent Your Identity on Social Media

    How do you reinvent yourself on social media? How do you pivot the way you connect with your audience and change your brand voice in your videos?

    If your engagment is tanking, your conversions are flat or you just don't like the content you're creating anymore- you may need to reinvent your identity on social media.

    Today we're going to find out if that's you. And if it is- I'm walking you through the 5 ways to reinvent your idenitiy on socila media.

    Join the Video Creator Newsletter HERE.

    Join THIS IS VIDEO SCHOOL HERE

    Wanna check out This Is Video School- THE PODCAST?

    Listen to it on Apple here.

    Listen to it on Spotify here.

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr

    Instagram: https://instagram.com/thisisvirginiakerr

    25 min
  • 110| 10 Content Changes I'm Making In 2023

    New Year! New Strategy! What's not new...VIDEO IS KING. Short Form Video will only get bigger. BUT a lot is changing too. Today I'm breaking down the 10 content changes I'm making in 2023 to make more money, save more time and get more real!

    Join the Video Creator Newsletter HERE.

    Join THIS IS VIDEO SCHOOL HERE

    Wanna check out This Is Video School- THE PODCAST?

    Listen to it on Apple here.

    Listen to it on Spotify here.

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr

    Instagram: https://instagram.com/thisisvirginiakerr

    23 min
  • 109| This Tip Will Get People to Watch Your Reel

    Welcome back to This Is Virginia Kerr- The Podcast!

    This small tweak will get your Ideal Person to stop and watch your reel!

    Plus you can listen to LIVE coaching inside my program This Is Video School.

    Join THIS IS VIDEO SCHOOL HERE

    Wanna check out This Is Video School- THE PODCAST?

    Listen to it on Apple here.

    Listen to it on Spotify here.

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr

    Instagram: https://instagram.com/thisisvirginiakerr

    11 min
  • 108| Get More Sales with Video! 8 Easy Ways to Boost Your Conversions

    Wish you could make more money with your social media videos? You know video is the best and fastest way to get people to know, like and trust you but for some reason your Reels and other videos aren't converting people into customer and clients.

    I have discovered 8 easy ways to get more sales with your video content--I'm sharing them with you!

    Getting more sales is not only helping your business - it's also creating more opportunities to create super fans who will tell their friends about the results they got with your service and products! That's what creates a super surge in growth!!

    See you soon!

    Virginia

    SAVE $100 ON LIFETIME ACCESS TO THIS IS VIDEO SCHOOL HERE

    THIS SPECIAL IS ONLY GOOD ON DECEMEBER 8TH AND 9TH

    Wanna check out This Is Video School- THE PODCAST?

    Listen to it on Apple here.

    Listen to it on Spotify here.

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr

    Instagram: https://instagram.com/thisisvirginiakerr

    25 min
  • 107| Stand Out From Your Competition By Adding These 5 Elements to Your Video

    Do you look like everybody else doing what you do? Feel like you have nothing different to offer? Or maybe you just don't know how to show how you're different?

    It's easy to buy that lie when you consume a bunch of your competitors videos and forget what sets you apart.

    But the truth is you ARE different- you just need ot know where to find what makes you different and how to add that to your videos.

    And that's exactly what I'm explaining how to do in this episode. I'm giving you five elements you can add to your videos right now to help position you as an authority, stand out and attract your ideal followers. You're also getting examples and specific steps to make it happen.

    Get ready!

    Wanna check out This Is Video School- THE PODCAST?

    Listen to it on Apple here.

    Listen to it on Spotify here.

    To learn more about This is Video School, visit www.thisisvirginiakerr.com

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr

    Instagram: https://instagram.com/thisisvirginiakerr

    22 min
  • 106| How to Use Original Video Content to Build Your Business on Instagram with Hafsa Saleem: This Is Video School Student Success Story

    When you look at the Reels page does it feel like you have to make Reels with trending sounds to be seen? Does it seem like only certain types of industries are doing well on Instagram? Are you tired of looking for the latest trends and sounds to create your content?

    None of that is needed to build an audience and business on social media and Hafsa Saleem is here to prove it. She built a 6 figure online business in less than two years using original video content.

    In this episode, she's sharing how she did it and how she stays so consistent while running now TWO buisnesses and managing a farm!

    Check out Hafsa's Instagram https://www.instagram.com/homesteadhafsa/ and https://www.instagram.com/itshafsasaleem/

    Wanna check out This Is Video School- THE PODCAST?

    Listen to it on Apple here.

    Listen to it on Spotify here.

    To learn more about This is Video School, visit www.thisisvirginiakerr.com

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr

    Instagram: https://instagram.com/thisisvirginiakerr

    25 min
  • 105| The 5 Elements Your Content Has to Have to Create Loyal Customers and Super Fans

    If you're checking off all the content boxes and not making the kind of money you want to be making....then you're missing one or more of the 5 must have elements. And no I'm not just talking about content strategy. I'm talking about what needs to be in your videos and messaging if you want people to come back for more and tell their friends about you.

    Today I'm breaking down these 5 must have elements and giving you real life and real people examples to explain how you can add these elements to your video content.

    Plus I just opened up applications for 1:1 coaching! It's for a limited time so apply here if you'd like me to help you with your video content strategy, on camera delivery, scripting and editing.

    To apply for a 1:1 Coaching Package visit https://virginiakerr.typeform.com/to/amm1kb.

    Wanna check out This Is Video School- THE PODCAST?

    Listen to it on Apple here.

    Listen to it on Spotify here.

    To learn more about This is Video School, visit www.thisisvirginiakerr.com

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr

    Instagram: https://instagram.com/thisisvirginiakerr

    28 min
  • 104| 4 Video Styles To Position Yourself As An Expert

    What kind of expert are you and do you know how to position yourself as an authority in your field?

    When you know these four expert types and video styles you can come up with more and better content.

    And the best part is these video styles can be used on any video platform. Because it's the kind of video content that works anywhere!

    Wanna check out This Is Video School- THE PODCAST?

    Listen to it on Apple here.

    Listen to it on Spotify here.

    To learn more about This is Video School, visit www.thisisvirginiakerr.com

    Let's connect on social media! You can find me at:

    YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr

    Instagram: https://instagram.com/thisisvirginiakerr

    11 min

About The Video Strategy Show: YouTube Tips for Creators Over 40, Video Marketing, Video Content Ideas, Camera Confidence, Video Tips

From the publisher's feed

The Video Strategy Show is your go-to podcast for YouTube tips, video marketing strategy, content planning, and camera confidence. Hosted by Virginia Kerr—former TV reporter/producer turned YouTube coach—you'll learn how to grow your channel, attract the right audience, and turn views into clients without burnout or guesswork.

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