Katie Kenny joins Jason Cassity and The Broke Agent to talk about Instagram bios that convert, repeatable content series, listing video frameworks, Gen Z content strategy, and DM-driven lead generation.
𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐁𝐀𝐌𝐱: https://www.skool.com/bamx
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🔗 This episode's sources:
https://www.instagram.com/p/DVwKBfCjYKL/
https://www.instagram.com/p/DUBOGKnDYTP/
https://www.instagram.com/p/DUHFkp3DbAj/
https://www.instagram.com/p/DTn1OLrD1rG/
https://www.instagram.com/p/DUHFkp3DbAj/
https://www.instagram.com/p/DTfwRXfDaoM/
https://www.instagram.com/reel/DIO3nhwxw7M/
⏰ Timestamps:
00:00–02:00 Intro & Agenda
02:00 "The Gen Z Voice of Real Estate": Does It Help or Hurt Business?
03:53 Breaking Down Katie's Signature "What to Do This Weekend" Series
08:23 Why Any Agent Can Replicate This Local Events Content10:59 DMs vs. ManyChat and Testing CTAs
13:43 Breaking Down the Hyper-Local "Getting Out of the Car" Video
15:27 Breaking Down 3 of Katie’s Listing Videos
27:00 Second Listing Video
39:19 Content Distribution (Newsletters, Facebook Strategy, Community Groups)
43:11 Advanced Community Engagement, Content Ideation & Closing Thoughts
✅ Stay Connected With Us —
👉 Connect with The Broke Agent: https://www.instagram.com/thebrokeagent/
👉 Connect with Jason Cassity: https://www.instagram.com/jason_cassity/
👉 Connect with Katie Kenny: https://www.instagram.com/thekatiekenny/
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#Instagrambio #listingvideos #GenZcontentstrategy