There are some big (and perhaps overdue) changes happening at This Can’t Be That Hard - all exciting and all shared on today’s podcast! I’m introducing the newest (and actually, the first!) official members of Team TCBTH, as well as giving you a sneak preview of what I have in the works for you in the next few months. Listen in to hear all of that… and to learn how you can get access to my newest free resource for you. This is a good one!

The Simple Sales System Masterclass

Revenue On Repeat

Free Marketing Download

Resources:

• New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
• Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
• Long-time listener? Leave a review!

In this episode of Mini Mentoring, Donna Craddock & I talk about strategies for staying consistent in your marketing and messaging, even when life is anything BUT consistent. Juggling chronic illness and a one-woman business? It can be done.

Resources:

• New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
• Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
• Long-time listener? Leave a review!

Outsourcing doesn’t need to be limited to hiring an accountant or an editor! In this episode, Amy Sanusi and I chat about all the aspects of hiring and working with a studio manager - from where to find one to how to train and pay one. Whether you’re ready to start outsourcing yet or not, this conversation will help you understand the who, what, how, & when of that process so you can be ready to maximize the amazing potential of a studio manager!

• Join The Consistency Club! Try your first month for just $1 

Resources:

• New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
• Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
• Long-time listener? Leave a review!

In this episode of Mini Mentoring, Cara Burk and I talk about getting clients to consider and make the leap to a higher end product… in her case, family films. Is there a way to shift demand from a lower-priced product to a higher-priced one?

Resources:

• New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
• Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
• Long-time listener? Leave a review!

How we think about, talk about, and act when it comes to money can be the difference between a thriving business and a failure, but there’s a lot of emotional baggage that can cloud our vision, making the choices and challenges we face regarding money seem much more complicated than they need to be. In this episode, I’m offering a way to filter those thoughts that will bring clarity to how you think of money in your business… and how you position your services and what you charge for them so that your potential clients are more likely to book you.

Resources:

• New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
• Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
• Long-time listener? Leave a review!

In this episode of Mini Mentoring, my TFN co-founder and (very) long-time friend Kate Thompson and I talk about how to rein in a business that’s gotten TOO multifaceted, and do so in a way that doesn’t destroy all the hard work you’ve done to get there. Kate is a wedding, family, and brand photographer based in Richmond, VA.

Resources:

• New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
• Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
• Long-time listener? Leave a review!

Of all the SEO experts I could’ve asked to come on the podcast, Sarah Landa got first pick. Why? Because not only is she an active SEO consultant with a client roster populated by friends of mine who RAVE about her services, she also happens to be a fantastic family portrait photographer herself, so she truly understands the ins and outs of getting recognized in a crowded field. Her superpower is helping photographers and creatives find their why, connect with their ideal client, and reach page one of Google, one click at a time, and on the podcast today, she’s sharing some of her best strategies.

• Join The Consistency Club! Try your first month for just $1 

Resources:

• New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
• Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
• Long-time listener? Leave a review!

In this episode of Mini Mentoring, Ashley Gliss and I talk about managing the lull that inevitably happens when you leave your full-time job.

Even if you’ve planned for that lull financially, how do you plan for it emotionally? Is there a way to take advantage of that extra time without letting the transition panic take over? Ashley is a family photographer based in Greenville, SC. You can find her online here and here.

Show notes: thiscantbethathard.com/podcast/087

Resources:

• New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
• Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
• Long-time listener? Leave a review!

On March 1st, the Simple Sales Blueprint is getting its first major update since I launched it over a year ago. From the beginning, I’ve had filmmakers, wedding photographers, and documentary photographers asking if there was a way to apply the principles of Simple Sales to their business models, which is trickier than it sounds. Simple Sales was originally created as a portrait sales solution, and the core of the system relies on being able to divide the deliverable into three-tiered options.

But most wedding photographers can’t ask their clients to choose a set number of digital files, right? And a filmmaker can’t exactly deliver only part of a film.

Module 5 - entitled the Second Story Addition - drops March 1st as a free upgrade to existing Blueprint owners.

Show notes: thiscantbethathard.com/podcast/086

Resources:

• New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
• Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
• Long-time listener? Leave a review!

In this episode of Mini Mentoring, Tara Fjetland and I talk about launching your business in a new area. Is it better to start at a low price point and work your way up? How do you get new business in the door? And how do you adjust your business model?

Resources:

• New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
• Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
• Long-time listener? Leave a review!