In this live episode, John Franklin (⁠https://twitter.com/johnisbuilding?la...) and Mateo Lopez reunite with James Pratt of Pratt Personal Training (https://www.instagram.com/prattpersonaltraining/) to talk about marketing strategies that have helped James get 650 members.

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Show Notes:

(00:00) Introducing James Pratt

(2:35) What is Pratt Personal Training?

(5:06) Growing to 650 members

(7:24) Running a gym with a partner

(11:10) Marketing strategies

(19:18) Customizing programs

(21:56) What's next for Pratt Personal Training?

(24:02) Hiring and retaining staff

(27:53) Why scale the business?

(33:05) Where to go if you want to find James