Homeward: The Sovereign Business Podcast

Tiffany Tolliver on Positioning Our Brand for a Greater Impact


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Are you ready to build a brand that converts?

Today's guest, Tiffany Tolliver is the Founder & Lead Strategic Designer of The EmmaRose Agency, a luxury Los Angeles-based branding firm. The EmmaRose Agency's mission is to enhance the way we visually consume products and services. This is accomplished by designing and building iconic brands using visual balance, clean and classic designs, and breathtaking photography.

In just two years, Tiffany elevated this business to a thriving six-figure boutique agency that develops branding for nationally-recognized businesses. She obsesses over changing her clients' stories and the way she changed her own story, by creating impactful visual experiences that cultivate brands' popularity and profit. Tiffany's clients have received recognition from outlets such as Good Morning America, TODAY, Buzzfeed, PopSugar, and more after working with her.

In this episode, Tiffany reveals the tactics for creating compelling sales pages; Tiffany has fire in her belly and wants to give us the tools to build a bankable brand. She speaks about how we can get in our own way when it comes to building a strong brand identity. Plus, we talk all about SEO, Instagram, and other techniques to maximize conversions and boost profits.

Grab your pen and a journal and get ready to take notes- I can't wait for you to listen! In this Episode You'll Learn:

  • All about today's guest, Tiffany Tolliver [ 0:45 ]
  • About Tiffany's passion for helping women make money [ 7:30 ]
  • Why we need to have our vision first [ 9:30 ]
  • How our brand is our identity [ 12:20 ]
  • About the tactics to creating a successful sales page [ 18:40 ]
  • How to optimize Instagram to create results [ 23:55 ]
  • About sharing vulnerability to uplevel our personal brands [ 30:25 ]
  • How Tiffany trusts faith + grace in her relationship as a single mother [ 35:20 ]
  • The systems that Tiffany uses to navigate procrastination [ 44:55 ]
  • How Tiffany figures out the visual identity of her clients [ 53:00 ]
  • What Tiffany would tell a former version of herself [ 59:00 ]

Soul Shifting Quotes:

  • "Create a brand that is as unique as you are."
  • "Our brand is like our fingerprint."
  • "There are a lot of ugly sales pages that convert."
  • "We are in the business of transformation."
  • "We sell through stories."
  • "Focus on the impact, not the likes."

Links Mentioned:

  • Learn my 7 Secrets to Uplevel Your Brand & Land Your Dream Clients
  • Grab your FREE training, How to Call in Your Tribe + Create Content that Converts
  • Text me at 603-931-4386

  • Learn more about Tiffany by following her on Instagram or checking out her website www.theemmaroseagency.com.

Tag me in your big shifts + takeaways: @amberlilyestrom

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Homeward: The Sovereign Business PodcastBy Amber Lilyestrom

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