No matter how many followers you have on social media, you’re an influencer. It’s not about how you make an income, but the impact that your words and actions make on the people around you every day. Making connections, building trust, and having the ability to make an influence is such a profound part of the human experience. 

And as an entrepreneur, cultivating those relationships in an authentic way is an integral piece of sustaining your business. If you haven’t built trust and loyalty with your audience, they aren’t going to spend their hard-earned dollars on your products or services. If there’s one person who knows a thing or two about building a loyal audience, it’s Pat Flynn. 

Pat is a thought leader in the world of online entrepreneurship digital marketing. He takes an authentic and honest approach to building businesses and creating relationships. On today’s show, Pat joins us today to share principles from his newest book, Superfans. This episode covers the insights and tools that are necessary to build real connections, redefine the way you think about making a profit, and change the lives of the people around you. Enjoy! 

In this episode you’ll discover:

• How losing his job inspired Pat to start a business. 
• The power of creating lifelong fans. 
• Why being uncomfortable can cause you to take bold action. 
• How sharing random facts about yourself can build relationships.
• What it means to create a quick win. 
• How Pat inspired the creation of the Model Health Show.  
• The multifaceted benefits of attending meetups. 
• What Pat’s wife taught him about fandom. 
• The pyramid of fandom, and how it relates to engagement and sales. 
• What you can learn from reading 3-star reviews on Amazon.
• Ways to make your audience feel like they are appreciated.
• The incredible advantages of having a small following. 
• What lessons Pat had to learn about hiring and outsourcing as a business owner. 
• Why it’s so important to set time boundaries as an entrepreneur. 
• The importance of having a consistent morning routine. 
• Why being flexible can help you find success. 

Items mentioned in this episode include:

• Organifi.com/Model ⇐ Use the coupon code model for 20% off!
• Onnit.com/Model ⇐ Get your optimal health & performance supplements at 10% off!
• Transformationalnutrition.com/love life ⇐ Save your seat for the ITN webinar on 9/17! 
• Beating Financial Stress & Getting a Money Mindset Makeover – Episode 364
• Superfans by Pat Flynn
• Let Go by Pat Flynn 
• Will It Fly? By Pat Flynn 
• Pencils of Promise
• Internet Business Mastery Podcast
• FlynnCon
• The Power of Habit by Charles Duhigg
• The Miracle Morning by Hal Elrod
• The Tim Ferriss Show 
• Sleep Smarter by Shawn Stevenson
• Connect with Pat Flynn Website / Podcast / Facebook / Instagram 

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