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Get ready to flex your brain muscles and pump up your personal training knowledge with our special guest, the renowned IFBB pro Akane from Charlotte, North Carolina. Kanye's story isn't your typical gym tale; it's a gripping narrative of how a post-college stint in the family business led to a powerhouse career in fitness, spanning prestigious gigs at 24 Hour Fitness, Crunch, Equinox, and now Lifetime Fitness. As we chat, you'll be privy to his unique perspectives on gym culture dynamics, his philosophy on aligning values with clients' needs, and the inside scoop on his innovative approach as an Alpha instructor, where Olympic lifting meets functional movement in group settings.

In this heart-to-heart, we explore the secret sauce behind successful personal training—empathy and expertise—and why it matters. Drawing from real-life examples and my own journey, including insights from a sales background, we reveal how understanding and addressing the individual needs of clients, like spotting a gym-goer's potential back issue, is more art than science. It's not just about knowing the difference between a hack squat and a leg press; it's about the questions you pose and the genuine connections you forge. With my bags packed for North Carolina, I'm revved up to meet Akane in person and experience first-hand the blend of care and expertise that truly makes a personal trainer exceptional.

Want to ask us a question? Email email [email protected] with the subject line PODCAST QUESTION to get your question answered live on the show!

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