In this episode, host Travis Chappell sits down with Seth Silvers, founder and CEO of Story On, one of the premier podcast production agencies helping businesses build authority through storytelling. Seth and his team work with top-tier creators and brands—including Alex Hormozi, Leila Hormozi, and Patrick Lencioni—and support numerous Top 100 business podcasts.

Seth shares his journey from taking on almost any marketing work he could find to building a premium podcast agency, along with hard-earned lessons on pricing, positioning, and why podcasting is one of the most powerful long-term branding tools available today.

On this episode we talk about:

How Seth accidentally turned podcasting into a full-time business

Using podcasts to build trust and credibility (even without massive downloads)

Why most podcasters struggle to monetize—and a better path forward

Structuring service offers and pricing without racing to the bottom

The future of podcasting: video, branding, and podcasts as a business asset

Top 3 Takeaways:

Podcasting creates a “transfer of trust.” When people see you show up with quality, they assume you bring that same standard to everything you do.

Pricing clarity changes everything. Seth credits implementing ideas from Profit First as a major turning point in getting out of debt and building a sustainable business.

Premium clients care more about results than price. Solving higher-level problems for established businesses beats competing on cost every time.

Notable Quotes

“People see you show up in a quality way, and they transfer that trust to everything else you do.”

“If you want us to actually do it for you, it’s going to be a premium—but we also have resources for every level.”

“Podcasting isn’t a quick customer-acquisition tool. It’s a multi-channel brand that builds trust over years.”

Connect with Seth Silvers:

LinkedIn: https://www.linkedin.com/in/sethsilvers/

Website: storyon.co

Blog: https://storyon.co/blog

Travis Makes Money is made possible by HighLevel – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

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In this solo episode, Travis Chappell breaks down what he’d do differently if he had to start over in business—and why the biggest wins often come from simply doing more of what already works. He shares real stories from his journey with podcasting, live events, and course sales to show how easy it is to walk away from winning plays too early and leave money and impact on the table.

On this episode we talk about:

Why “regret” is a useless emotion and how to reframe past mistakes

The simple rule: double down on what’s working instead of reinventing yourself

How Travis scaled his podcast output and thought through “what if we did even more?”

The rise and pause of his live events business during 2020 and what he’d change

How a nearly break-even webinar funnel was actually a gold mine he abandoned too soon

Top 3 Takeaways

Focus on what’s already working in your business and ask, “If this is working, how could I responsibly 2–3x it?” instead of constantly searching for a brand new idea.

Don’t abandon winning offers or business models just because you hit obstacles; often the issue is structure (like missing backend offers), not product–market fit.

When you feel “maxed out,” use thought experiments—“If I had to double this output, what would it look like?”—to uncover creative ways to expand without burning out.

Notable Quotes

“Double down on the things that are working instead of thinking you have to reinvent the wheel every time.”

“Even when you think you’re tapped out, you might be able to go a little bit further—you just haven’t done the thought exercise yet.”

“I abandoned things too early at the first sign of an obstacle instead of recognizing they were actually working.”

Connect with Travis Chappell:

LinkedIn: https://www.linkedin.com/in/travischappell

Twitter/X: https://x.com/traviscchappell

Instagram: https://www.instagram.com/travischappell

Other: https://travischappell.com

Travis Makes Money is made possible by High Level – the all-in-one sales and marketing platform built for agencies, by an agency. Get an extended free trial at gohighlevel.com/travis.

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In this casual, live-recorded studio episode, Travis is joined by his producer Eric for an unfiltered conversation sparked by a clip from The Iced Coffee Hour and host Graham Stephan. What starts as light banter quickly turns into a surprisingly thoughtful breakdown of tipping culture, customer experience, and how social pressure has quietly reshaped the way we spend money.

On this episode of Travis Makes Money, Travis shares his honest opinions on when tipping makes sense, when it feels forced, and why “optional” tips are starting to feel more like hidden taxes. From self-serve frozen yogurt shops to high-end restaurants, this episode dives into the psychology of tipping—and how entrepreneurs and consumers alike should think about value, service, and expectations.

If you’ve ever felt awkward staring at an iPad tip screen or wondered where the line should be drawn, this one’s for you.

On this episode we talk about:

Why tipping expectations have exploded over the last few years

The difference between genuine service and automated tip prompts

When Travis happily tips big—and when he refuses on principle

How social pressure influences spending decisions

Why tipping before service creates terrible customer experiences

The personal rule Travis uses to decide whether he can “afford” a restaurant

How businesses are quietly shifting labor costs onto customers

Top 3 Takeaways

A tip should reward great service—not replace fair wages.

If you’re doing all the work yourself, you shouldn’t feel obligated to tip.

If you can’t afford to tip generously at a nice place, you probably can’t afford to eat there yet.

Notable Quotes

“If I can’t afford to tip generously, then I don’t deserve to be eating at that place yet.”

“That’s not a tip anymore—that’s just a tax.”

“Tipping before the service is completed is one of the worst customer experiences there is.”

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

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Lacey Newman is a top 1% luxury listing agent, leader of Elevated Living Advisory at Compass, and host of the Emmy-nominated, Telly Award–winning TV show The American Dream. After burning out early in her career and nearly leaving real estate altogether, Lacey rebuilt her business from the ground up—ultimately growing a multi–seven-figure real estate team. Today, Lacey Newman coaches agents on how to attract high-end clients, create magnetic content, and design businesses that fuel both income and lifestyle.

On this episode of Travis Makes Money, Travis and Lacey dive deep into what it really takes to scale in real estate (and entrepreneurship in general)—from running your operation like a true CEO to using social media as your most powerful prospecting tool.

On this episode we talk about:

Why most agents fail—and the mindset shift that changed everything for Lacey

How to stop being reactive and start running your business like a real company

Structuring your day around purposeful priorities instead of chaos

Why social media beats cold calling (and how to actually use it for leads)

The power of niching down and building a brand people remember

Top 3 Takeaways

Treat your real estate career like a business, not a side hustle—systems beat hustle every time.

Prospecting only works if you choose strategies you enjoy and can do consistently.

Social media isn’t about going viral—it’s about staying top of mind with people who already know and trust you.

Notable Quotes

“You’re not going to rise to the level of your ambition—you’re going to fall to the level of your systems.”

“Fill your calendar with things you’re good at and enjoy, and you’ll actually do them.”

“People do business with people they like and see commonalities with.”

Connect with Lacey Newman:

Instagram: https://www.instagram.com/alignedwithlacey

Other: DM her on Instagram and let her know you heard her on the show

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

Capture leads, nurture them, and close more deals—all from one powerful platform.

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After releasing over 1,500 podcast episodes and interviewing more than 1,000 entrepreneurs, creators, and thinkers, Travis Chappell takes a step back for a solo episode—sharing what he would stop doing immediately if he had to start over.

On this episode of Travis Makes Money, Travis gets candid about the habits and decisions that cost him years of progress, hundreds of thousands in missed opportunity, and unnecessary stress. From comparing himself to others and punishing himself for failure, to avoiding marketing and neglecting his health, this episode is a raw look at the lessons that only come from experience.

If you’re building a business, chasing big goals, or simply trying to become a better version of yourself, this conversation will help you recognize common traps—and avoid wasting time the way Travis did early on.

On this episode we talk about:

Why comparing yourself to others quietly destroys momentum

How beating yourself up after failures can cost you years of progress

The importance of stepping back up to the plate after setbacks

Why Travis avoided marketing—and how much it likely cost him

The wake-up call that forced him to finally take his health seriously

How selling investments too early led to massive missed equity

Learning when to out-hustle financial pressure instead of cashing out assets

Top 3 Takeaways

Failure only becomes permanent when you stop trying—learn fast and keep moving.

If there’s a skill standing between you and your goals, avoiding it only delays success.

Short-term comfort can cost long-term wealth—protect your investments whenever possible.

Notable Quotes

“You don’t have to bench yourself just because you struck out.”

“You either win or you learn—there is no failure.”

“Stop avoiding the thing you know is the unlock.”

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

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In this episode, Travis sits down with his friend Eric for a candid, behind-the-scenes conversation about preparation, confidence, and showing up at your best—whether you’re hosting a podcast, pitching a deal, or stepping on stage. Eric brings thoughtful insight and humor as they unpack Travis’s journey from scripted interviews to confident conversations, including lessons learned from interviewing high-profile guests like Grant Cardone. This episode is a masterclass in preparation, presence, and building credibility through intentional connection.

On this episode we talk about:

When to over-prepare vs. when to trust your experience

How Travis evolved from scripted interviews to natural conversations

What interviewing Grant Cardone taught Travis about confidence and control

Why asking different questions builds stronger relationships with high-level guests

How preparation directly impacts branding, opportunities, and income

Top 3 Takeaways

Preparation compounds — every conversation, interview, and connection is a chance to strengthen your brand and credibility.

High performers respect hosts who do their homework and take them off autopilot.

Confidence comes from reps: doing thousands of conversations is its own form of preparation.

Notable Quotes

“If you fail to prepare, you prepare to fail.”

“Even if someone has more money or fame than you, it’s still your show — you’re allowed to run the frame.”

“It’s not about asking better questions — it’s about asking different ones.”

Connect with Travis:

Instagram: https://www.instagram.com/travischappell/

Other: https://travischappell.com

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

Capture leads, nurture them, and close more deals—all from one powerful platform.

Get an extended free trial at gohighlevel.com/travis

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Ryan D. Lee is the founder of Wealth Outside Wall Street and co-creator of the Passive Income Machine. After watching his 401k get crushed in the 2008 market crash, Ryan walked away from traditional investing and built financial freedom in under 10 years using alternative assets—primarily turnkey single-family real estate. Through Money Mastery, Ryan has helped thousands of everyday investors place over 3,000 rental homes and create predictable cash flow. In this episode, Ryan breaks down how he transitioned from a six-figure corporate career to owning his time—and how you can start building wealth outside Wall Street today.

On this episode we talk about:

Why Ryan left Wall Street after the 2008 crash and started investing in alternative assets

How turnkey real estate works and why Ryan prefers single-family homes

The difference between making money and keeping money—and why most people get it wrong

How to evaluate real estate deals using cash-on-cash returns

Why inflation and taxes can either destroy your wealth or help build it

Top 3 Takeaways

It’s not what you make—it’s what you keep and how you turn it into passive income that buys your time back.

Turnkey real estate allows you to own cash-flowing assets without becoming a landlord or property manager.

Financial freedom comes from raising your financial intelligence and putting inflation and taxes to work for you—not against you.

Notable Quotes

“Money is really just a tool to give people more options in their life.”

“I want my life to be exciting—but I want my money to be boring.”

“If you take control of your money and raise your financial intelligence, financial freedom in 10 years or less becomes possible.”

Connect with Ryan D. Lee:

LinkedIn: https://www.linkedin.com/in/ryan-d-lee-31838b304/

Website: https://ryandlee.com/

Instagram: https://www.instagram.com/theryandlee

Book: https://retirein10years.com/book

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

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In this solo episode, Travis goes deep on one of the most overlooked drivers of success, confidence, and connection: self-respect. Drawing from research on loneliness, relationships, and human behavior—as well as hard-earned personal experience—Travis breaks down why the foundation of wealth, strong relationships, and fulfillment starts with the relationship you have with yourself. If you’ve ever felt lonely despite being surrounded by people, struggled with confidence, or found it hard to follow through on your goals, this episode delivers a powerful mindset reset.

On this episode we talk about:

The difference between loneliness and social isolation—and why more friends won’t fix the problem

Why building a better relationship with yourself is the first step to better relationships with others

How self-respect is built through effort, discipline, and keeping promises to yourself

Why confidence comes from small daily commitments—not massive life overhauls

How discipline beats motivation when it comes to long-term success

Top 3 Takeaways

The fastest way to reduce loneliness is to strengthen your relationship with yourself—everything else flows from there.

Confidence is built by keeping small promises to yourself consistently, not by chasing motivation.

Effort builds identity before it produces results, and that identity is what creates lasting self-respect.

Notable Quotes

“The number one way to cure your loneliness is to build a better relationship with yourself first.”

“Effort builds identity before it gets results.”

“You don’t rise to the level of your goals—you fall to the level of your systems.”

Connect with Travis Chappell:

Other: https://travischappell.com

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

Capture leads, nurture them, and close more deals—all from one powerful platform.

Get an extended free trial at gohighlevel.com/travis

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In this co-hosted episode, Travis Chappell and producer Eric dive into why treating a small audience like a massive one is the fastest way to long-term success. From Gary Vee’s iconic “1 > 0” philosophy to Markiplier’s creator journey, they unpack what it really means to respect people’s attention, stop chasing vanity metrics, and show up consistently — even when the views feel small. This episode is a candid conversation about content creation, gratitude, and why every post is a lottery ticket.

On this episode we talk about:

Gary Vee’s “one is greater than zero” mindset and why it matters for creators

Why small audiences deserve the same effort as large ones

How social media metrics can distort reality and kill momentum

Treating attention as earned — not owed

Why consistency beats perfection when building online

Top 3 Takeaways

One person paying attention is already a win. Treat every viewer, listener, or follower like they matter — because they do.

Stop chasing viral moments and start building trust. Long-term growth comes from showing up consistently, not waiting for overnight success.

Your real competition is everything else fighting for attention. Netflix, TikTok, YouTube, and Instagram are all competing for the same eyeballs — so respect your audience’s time.

Notable Quotes

“The only way to get a massive audience is to treat your tiny audience like it’s already massive.”

“Behind every subscriber is a person living their life and willing to give you their time.”

“Every post is a lottery ticket — it only takes one to change everything.”

Connect with Travis Chappell:

LinkedIn: https://www.linkedin.com/in/travischappell

Instagram: https://www.instagram.com/travischappell

Other: https://travischappell.com

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

Capture leads, nurture them, and close more deals—all from one powerful platform.

Get an extended free trial at gohighlevel.com/travis

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Ashley Brock is the founder and CEO of Paid Ads Academy, a leading cross-platform advertising training program that helps entrepreneurs keep ads in-house and scale sustainably. With over a decade of experience managing more than $200M in ad spend for brands like Dollar Tree, Revlon, and Thumbtack, Ashley has built a seven-figure company and recently crossed the eight-figure mark in total sales. In this episode, she breaks down what’s actually working in paid advertising today—and how business owners can take back control of their growth.

On this episode we talk about:

Why omnichannel advertising (Google, Meta, Spotify, and more) is outperforming single-platform strategies

How to think about ads as “making known” — and why visibility is non-negotiable for business growth

The real difference between creative messaging and media buying (and where to start if you’re new)

Why Ashley believes manual ad control still beats fully automated AI setups

How to build winning ad creatives without burning out on volume

Top 3 Takeaways

Don’t put all your eggs in one platform—combining Google intent traffic with social retargeting creates powerful familiarity and higher conversions.

Strong messaging comes first: clear credibility, opportunity, and personality can outperform even imperfect targeting.

Running ads without real expertise is costly—learning from someone who’s mastered the craft can compress years of trial and error into months.

Notable Quotes

“Advertising is simply the process of making known—your business can’t grow if people don’t know you exist.”

“Data makes decisions, and decisions make dollars.”

“People are in indecision mode instead of precision mode—and precision is what creates growth.”

Connect with Ashley Brock:

Instagram: https://instagram.com/adswithashley

Other: Paid Ads Academy

Learn more about your ad choices. Visit megaphone.fm/adchoices