Cameron Herold is the mastermind behind the exponential growth of hundreds of companies worldwide and is often called the CEO Whisperer. He’s the founder of the COO Alliance and the Invest In Your Leaders training program, and the former COO of 1-800-GOT-JUNK?, where he helped scale revenue from 2 million to 106 million in just six years. He’s also the author of several influential business books, including Vivid Vision and Free PR, and hosts The Second in Command podcast.

On this episode we talk about:

How Cameron’s first “business” at seven years old collecting and reselling coat hangers sparked a lifelong entrepreneurial journey.

Why entrepreneurial thinking (spotting opportunities, selling, leading, problem-solving) matters for every kid—even if they never start a company.

How to practically “raise entrepreneurs” by letting kids run real mini-businesses without helicopter parenting.

The difference between being an entrepreneur and being entrepreneurial, and why not everyone is wired to be a founder (and that’s okay).

Cameron’s Vivid Vision framework, why most mission statements fail, and how to actually get your team aligned around the future.

How founders can regain clarity when their original vision no longer fits, and where to turn when you feel “stuck” strategically.

Why real relationship-building beats old-school “networking,” and how to put yourself in the right rooms with the right people.

How to think about media and podcasts using the “digital trifecta” so every interview or feature keeps paying dividends for years.

Top 3 Takeaways

Raising entrepreneurial kids is less about forcing them to start companies and more about giving them reps in leadership, sales, negotiation, problem-solving, and time management—without rescuing them every time they struggle.

A Vivid Vision is a detailed 3–5 page description of what your company looks, feels, and acts like three years in the future, and your job as a founder is to communicate that picture clearly and repeatedly so others can help build it.

Media appearances (press, podcasts, features) only matter if you actively repurpose, promote, and reshare them; the long-term leverage comes from what you do with each “log on the fire,” not from the hit itself.

Notable Quotes

“We don’t need to raise our kids to be entrepreneurs, but we do need to raise them to be entrepreneurial.”

“The Vivid Vision is a four- or five-page description of what every part of your company looks like, acts like, and feels like three years from now.”

“It’s not about what podcast you’re on; it’s what you do with that podcast afterwards.”

Connect with Cameron Herold:

LinkedIn: https://www.linkedin.com/company/coo-alliance/

Twitter/X: https://x.com/CameronHerold

Instagram: https://www.instagram.com/cameron_herold_cooalliance

Other: Website – https://cameronherold.com (includes links to books, COO Alliance, Invest In Your Leaders, and his Second in Command podcast)

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On this solo episode of Travis Makes Money, host Travis Chappell shares strategies from his "Explode Your Network" course on crafting balanced networks across success levels—basement (beginners), first-story (peers), second-story (slightly ahead), and cloud-level (ultra-successful). He explains how unbalanced networks breed complacency or ego traps, and reveals how to design "houses" of relationships for health, finance, and fulfillment.

On this episode we talk about:

Building a well-rounded network across four levels: helping those behind you, collaborating with peers, learning from those slightly ahead, and tapping abundance mindsets from the ultra-successful.

Dangers of unbalanced networks—like complacency when surrounded only by beginners or limited advice from those just ahead who secretly root against your surpassing them.

Crafting specialized "houses" for life areas (health, finance, fulfillment) with tailored relationships at each success ladder level.

How your environment shapes your habits, beliefs, and actions—curate podcasts, social media, and inputs to redesign yourself without physical relocation.

Starting content like podcasts to contribute to beginners while accelerating your own growth through teaching.

Top 3 Takeaways

Balance your network across success levels to avoid stagnation, ego-driven limits, or irrelevant advice—help those behind, peer effectively, learn selectively, and seek top-level abundance thinking.

Design multiple "houses" of relationships for health, wealth, and fulfillment to build well-rounded success, not just one-dimensional wins.

Own your environment: virtual inputs like podcasts and YouTube become your outputs, giving you control over who you become even without changing locations.

Notable Quotes

"They're rooting for you to be successful until you hit the limit that makes you then more successful than they are."

"If your environment is what controls who you're going to be and you have control over your environment, then ultimately you have control over the person that you're going to be."

"The inputs that you have will eventually become your outputs."

Connect with Travis Chappell:

LinkedIn: https://www.linkedin.com/in/travischappell

Twitter/X: https://twitter.com/travischappell

Instagram: https://www.instagram.com/travischappell

Other: https://travischappell.com ([email protected])

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

Capture leads, nurture them, and close more deals—all from one powerful platform.

Get an extended free trial at gohighlevel.com/travis

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On this episode of Travis Makes Money, Travis and his producer Eric break down a wild new headline: top TikTok creator, Khaby Lame, reportedly selling his company and full AI likeness rights—face, voice, and behavior—for a staggering $900 million. They riff on what that means for creators, the ethics and upside of licensing your digital twin, and how AI is reshaping content, Hollywood, and the value of attention. Along the way, they veer into everything from Japanese conglomerates that make both bulldozers and magic wands to why practical filmmaking still matters in an AI-saturated world.

On this episode we talk about:

Khaby Lame’s rise from 2020 pandemic creator to 160M+ TikTok followers and a $900M likeness deal

What it really means to authorize your face, voice, and behavior for AI “digital twin” use

The difference between using AI as a tool (editing, simulation) versus fully replacing human talent

How AI content, deep fakes, and fake “news” clips are eroding trust in what we see online

Why practical filmmaking tricks and imperfect, human moments still matter more than flawless AI shots

Top 3 Takeaways

The value of attention is exploding, and top creators can now monetize not just sponsorships and licensing, but their entire digital twin for generational wealth.

There’s a huge ethical and creative gap between using AI to support production (editing, simulations) and using it to fully replace human performers, likenesses, and original work.

For most creators and entrepreneurs, the actionable move is simple: consistently create and publish, because you have no idea how valuable your personal brand and IP might become in a few short years.

Notable Quotes

“He sold his likeness for $900 million. I don’t even know what to say. That breaks my brain.”

“Churches are businesses and evangelizing is marketing and sales—but this AI likeness deal is like selling your soul on hard mode.”

“If you’re not creating content, you could be missing out on $900 million. You never know what one simple idea might turn into.”

Connect with Travis:

LinkedIn: https://www.linkedin.com/in/travischappell

Twitter/X: https://twitter.com/traviscchappell

Instagram: https://www.instagram.com/travischappell

Website: https://travischappell.com

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency. Capture leads, nurture them, and close more deals—all from one powerful platform. Get an extended free trial at gohighlevel.com/travis.

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Travis is joined by fractional CFO Pam Jordan, who helps entrepreneurs understand their numbers and build profitable, sustainable businesses. Pam brings a data-driven lens to the Travis Makes Money podcast P&L, breaking down exactly how the show generated $450,000 in 2025 and what that really means after costs and profit margins.​

On this episode we talk about:

How the Travis Makes Money podcast generated $450,000 in 2025 and the three revenue streams behind it (ads, coaching, concierge growth services).​

Why ad and sponsorship income made up 70% of revenue and how aggressive publishing (up to 2–3 episodes per day) drove those results.​

The role of podcast coaching as a 14% revenue stream and how Travis helps entrepreneurs launch and grow shows that drive business.​

Concierge growth services (16% of revenue) and how getting booked on other podcasts can lead to clients, book deals, and big opportunities.​

The true cost structure of the podcast (30% direct production costs, 20% advertising) and why a 35% net operating income makes this a healthy media business.​

Top 3 Takeaways

You can build a real, profitable income directly from a podcast, but it typically takes years, consistent content, and a strategic approach to revenue (not just downloads).​

Publishing more frequently—paired with dynamic ad insertion—can dramatically increase total monthly impressions and sponsorship revenue, often faster than trying to grow downloads per episode.​

Podcasting is more than ad dollars; it’s a business development engine that creates content, sharpens communication skills, builds relationships, and can lead to coaching, services, and other high-margin offers.​

Notable Quotes

"For 2025, Travis Makes Money podcast brought in $450,000, and 70% of that was ads and sponsorship income."​

"It proved a really big thing to me, which is that it is possible to turn the podcast itself into a full-time income."​

"It's not what you make that matters, it's what you keep."​

Connect with Pam Jordan:

LinkedIn: https://www.linkedin.com/in/pamjordan/​

Facebook: https://www.facebook.com/PamjordanCFO/​

Instagram: https://www.instagram.com/pamjordancfo​

Other: Website – https://pamjordan.com​

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency. Capture leads, nurture them, and close more deals—all from one powerful platform. Get an extended free trial at gohighlevel.com/travis.

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On this solo episode of Travis Makes Money, host Travis Chappell shares three simple—but not easy—habits that create a massive competitive edge: showing up, doing what you say, and embracing boring consistency. He draws from his journey leaving door-to-door sales for online business, explaining how these "duh" principles separate top performers from the pack.​

On this episode we talk about:

How just showing up consistently at key events and opportunities builds trust, relationships, and unexpected doors—like Travis flying to Australia for a podcast conference.​

Why doing what you say you'll do—even to yourself—builds unshakeable confidence and reputation, while breaking promises burns bridges.​

The power of getting "prolifically comfortable" with boring, repetitive tasks like daily cold calling or lead gen that compound into massive results.​

Overcoming modern barriers like the "indoor epidemic" of phones and Netflix that make showing up feel harder than ever.​

How anyone can apply these to fields like real estate, sales, or online business for outsized success without fancy degrees or rich parents.​

Top 3 Takeaways

Show up everywhere opportunities happen—even if it's inconvenient like flying halfway around the world—because half the battle is just being there when others aren't.​

Do what you say you're going to do with everyone, including yourself, to build trust, confidence, and avoid self-sabotage from broken promises.​

Get predictably comfortable with boring consistency in lead gen or daily tasks; the first months suck, but compounding separates the top 1% from everyone else.​

Notable Quotes

"If you're willing to do the things that other people are not willing to do, then you can live a life that nobody else can live."​

"Showing up is just half the battle... usually more opportunity is going to come your way."​

"Get prolifically comfortable with boring consistency... those activities will compound."​

Connect with Travis Chappell:

LinkedIn: https://www.linkedin.com/in/travischappell

Twitter/X: https://twitter.com/traviscchappell

Instagram: https://www.instagram.com/travischappell

Other: https://travischappell.com

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency. Capture leads, nurture them, and close more deals—all from one powerful platform. Get an extended free trial at gohighlevel.com/travis.

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On this episode of Travis Makes Money, Travis and his producer Eric break down how growing up doing church evangelism and door-to-door ministry directly built the skills that now drive their success in sales, business, and live events. They connect boldness, public speaking, and persuasive event design from the church world to modern seminar businesses, high-ticket offers, and entrepreneurship.

On this episode we talk about:

How knocking doors for church as a kid builds boldness, courage, and comfort with rejection.

The parallels between churches and businesses: evangelism as marketing and sales, discipleship as fulfillment, and church growth as a sophisticated funnel.

How youth conferences, altar calls, and engineered environments mirror modern seminar and event-based business models.

Why public speaking is one of the most powerful skills you can give your kids and how Travis and Eric developed it in church.

How event companies like Aspire use massive, break-even events to feed a back-end engine of services for entrepreneurs.

Top 3 Takeaways

The exercise of boldness in evangelism—asking uncomfortable questions on doorsteps—translates directly into overcoming fear of rejection and confidently asking for the sale.

Churches often run like sophisticated businesses, using events, emotional environments, and clear calls-to-action in ways that mirror high-performing seminar and funnel-driven companies.

Early, repeated reps in public speaking and performing in front of people create an unfair advantage in leadership, sales, and content creation later in life.

Notable Quotes

"Churches are businesses… evangelizing is marketing and sales. That's literally what it is."

"Boldness and courage are wildly underrated aspects of success in any business venture."

"You did all this work…and you're not going to ask for the business?"

Connect with Travis:

Travis LinkedIn: https://www.linkedin.com/in/travischappell

Twitter/X: https://twitter.com/traviscchappell

Instagram: https://www.instagram.com/travischappell

Website: https://travischappell.com

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency. Capture leads, nurture them, and close more deals—all from one powerful platform. Get an extended free trial at gohighlevel.com/travis.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Vinny Brusco is an insight and perspective coach, community builder, and podcast host who helps men cultivate clarity, connection, and purpose. After 16 years in the car business, he walked away from a lucrative but misaligned career to build a life and business rooted in what matters most to him: authentic brotherhood, mental and spiritual health, and intentional living. As the founder of Agora Social Club and host of The Council of Dudes podcast (with over 500 episodes), Vinny creates spaces where men can drop the performative self-help act and actually live in alignment instead of autopilot.

On this episode we talk about:

Leaving a high-income, misaligned career for a more meaningful path

How sales skills become a “break glass in case of emergency” safety net

Why fulfillment in the pursuit matters more than status or titles

The loneliness epidemic among men and entrepreneurs

Building real, local community through Agora Social Club and long-form conversation

Top 3 Takeaways

You can be making great money and still be completely out of alignment—and no number in your bank account will fix that internal mismatch.

Learning to sell is one of the most valuable “forever skills” you can develop, giving you the confidence to take bigger risks in pursuit of a life you actually want.

Deep, in-person community and long-form conversation are antidotes to modern male loneliness, especially for entrepreneurial men who often feel isolated at the top.

Notable Quotes

“This isn’t a weekend hobby; it’s a heart-and-soul project that needs a life force behind it.”

“If you’d still do it even if you never became ‘the best’ at it, you’re probably on the right path.”

“The transaction is just an energetic byproduct of a real, authentic conversation.”

Connect with Vinny Brusco:

Instagram (personal): @vinnybrusco

Agora Social Club website: agorasocialclub.com

Instagram (club): @agora_westchester

Podcast: The Council of Dudes

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency. Capture leads, nurture them, and close more deals—all from one powerful platform. Get an extended free trial at gohighlevel.com/travis.

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On this solo episode of Travis Makes Money, host Travis Chappell breaks down the three core levers that determine the overall quality of your life and, ultimately, your long-term success. Drawing from his own journey as a podcaster, entrepreneur, and student of personal development, Travis shares practical frameworks you can apply immediately to upgrade your thinking, your routines, and your relationships.

On this episode we talk about:

Why the quality of your life is shaped by three core factors: questions, habits, and relationships.

How asking better questions leads to better answers, deeper self-awareness, and clearer direction.

A practical exercise for sitting down with a blank page and writing questions that guide your next steps.

How to think about discipline as a “bank account” and use it to systematically build powerful habits.

Why your long-term happiness and success are most strongly tied to the depth and quality of your closest relationships.

Top 3 Takeaways

The quality of your questions—both to yourself and to others—determines the quality of your answers, your beliefs, and ultimately your actions.

Discipline resets daily like a bank account, so focus on using it to build small, sequential habits that eventually appear effortless to outsiders.

Over the long run, the depth and strength of your key relationships are the single biggest predictor of your happiness and fulfillment.

Notable Quotes

"Ask better questions, you get better answers."

"Show me your habits now, and I'll show you who you'll be in five years from now."

"Relationships plus nothing equals everything to me."

Connect with Travis:

LinkedIn: https://www.linkedin.com/in/travischappell

Twitter/X: https://twitter.com/traviscchappell

Instagram: https://www.instagram.com/travischappell

Other: https://travischappell.com

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency. Capture leads, nurture them, and close more deals—all from one powerful platform. Get an extended free trial at gohighlevel.com/travis.

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In this episode of Travis Makes Money, host Travis Chappell and co-host Eric dive into the art of authentic sales — how to close deals without turning into the stereotypical pushy salesperson. From viral TikTok sales videos to lessons learned in door-to-door, they explore how humor, confidence, and clarity can elevate your sales game and help you build long-term trust with clients.

On this episode we talk about:

Why entertaining content can make you a better salesperson

The right (and wrong) way to use assumptive language

How to handle price questions early in a sales call

Why offering too many options kills conversions

The importance of having one clear call to action

Top 3 Takeaways

Sales isn’t manipulation — it’s communication. Confidence and clarity lead to better conversions.

Limit your prospects’ choices. One clear offer beats a dozen confusing ones every time.

You’re not just selling to anyone — you’re choosing clients who are the right fit for you.

Notable Quotes

“Sales is just communication, and it happens in everyday life.”

“If you’ve done your job right, the close should be the natural conclusion to the presentation.”

“Your job is to create certainty, not confusion.”

Connect with Travis Chappell:

LinkedIn: linkedin.com/in/travischappell

Twitter/X: twitter.com/travischappell

Instagram: instagram.com/travischappell

Website: travischappell.com

Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.
Capture leads, nurture them, and close more deals—all from one powerful platform.
Get an extended free trial at gohighlevel.com/travis.

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Katie Fortunato is the co-founder and EVP of Platform Innovation and Strategy at Hire Innovations, where she’s fixing a broken talent acquisition system with a human-centric AI platform that cuts through bots, ghosting, and phantom job posts. With a background leading brand experiences and business development at MTV, AOL, and The Wall Street Journal, she’s spent years at the intersection of traditional media and the creator economy. Now she’s helping entrepreneurs, brands, and creators turn job seekers and “work content” into real revenue while connecting Gen Z and millennial talent with AI-resistant, high-value roles.

On this episode we talk about:

How creators can monetize job-related content for the first time

What “the ShopMy of job content” is and how it works

Why most great jobs never hit LinkedIn or Indeed

How brands can turn employees into a powerful referral and creator network

What today’s talent really wants: culture, fair pay, impact, and values alignment

Top 3 Takeaways

Job content is an untapped revenue stream for creators, newsletters, and communities whose audiences are anxious about layoffs, AI, and career uncertainty.

Referral-style hiring is still king—turning your employees and creator partners into a scaled referral network beats sifting through hundreds of unqualified applicants.

The strongest employer brands lead with culture, fair compensation, training, and real social impact, then back it up with values they actually live, not just words on a wall.

Notable Quotes

“We’re basically democratizing access to referrals—anyone can refer anyone to a job.”

“You can’t outsource culture. It has to start at the top and be lived every day.”

“People want to feel part of something bigger—what role is your company actually playing in society?”

Connect with Katie Fortunato:

Website / Platform: https://getjobstream.com/

Company: https://hireinnovations.com/

LinkedIn: https://www.linkedin.com/in/katieclarkfortunato/

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