The Jasmine Star Show

Turning Pain into Purpose with Cassey Ho


Listen Later

When I first saw Cassey Ho’s YouTube videos, her energy and authenticity instantly stood out. So when she joined the podcast, I knew we were going deeper than just workouts.

In this episode, Cassey shares the raw truth behind online harassment, the YouTube policy change it sparked, and how her sensitivity became a powerful strength in business and life.

Cassey and I talked about:

  • 🔥 What it’s like to feel everything so deeply—and how it shapes decision-making as a CEO
  • đź’” How she weathered a massive wave of online hate (yes, it involved bananas…)
  • đź§  The intersection of logic and emotion—and why both are needed to build something meaningful
  • ✨ Why vulnerability is not a liability but a secret weapon
  • đź§µ The “cloud hoodie” as the entrepreneur uniform (and why comfort + confidence is a vibe)

Cassey shows us that being emotional isn’t weakness—it’s wisdom. Her story is a reminder that deep feelings and big hearts can drive powerful leadership and creativity.

If you’ve ever wondered if you’re too much or questioned your worth, this episode is for you.

There’s no one right path to success—and this convo celebrates them all.

Wherever you are in your journey, you’re not alone. Press play and feel seen, heard, and supported. 💕

Click >>PLAY<< to hear all of this and:

[01:30] Why Cassey’s emotional sensitivity is actually her entrepreneurial strength

[21:55] The moment Cassey spoke up publicly at YouTube’s Creator Summit (and why it changed policy)

[23:19] How Cassey handled online harassment and turned it into purpose-driven change

[24:13] The aftermath of confronting hate: how Cassey’s bravery led to a safer platform

[59:10] Jasmine reflects on Cassey's transparency and emotional leadership as an inspiration for other entrepreneurs

Listen to Related Episodes:

  • Growing in Life + Business: What I'm Learning in the Messy Middle
  • The Harsh Truth About Content, Burnout, and Staying in the Game

Connect With Cassey Ho:

Cassey Ho is a trailblazing entrepreneur, fitness instructor, and designer best known as the founder of Blogilates, one of the most popular female fitness channels on YouTube. She also founded Popflex Active, a fashion-forward athleisure brand focused on empowering women to feel strong, confident, and comfortable in their skin. With over 15 million social media followers and multiple viral moments (some joyful, some challenging), Cassey is redefining what it means to lead with heart in the online world.

📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader. 📧

For full show notes, visit jasminestar.com/podcast/episode567

Join my free, no-pitch live class called 3 Money Beliefs That Made Me Millions, and I’m sharing the exact mindset shifts that helped me go from million-dollar years to million-dollar months.

Save your seat -> JasmineStar.com/millions


...more
View all episodesView all episodes
Download on the App Store

The Jasmine Star ShowBy Jasmine Star

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

2,592 ratings


More shows like The Jasmine Star Show

View all
Earn Your Happy by Lori Harder | YAP Media

Earn Your Happy

2,795 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,625 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,582 Listeners

The Mind Your Business Podcast by James Wedmore

The Mind Your Business Podcast

1,639 Listeners

Well-Oiled Operations with Stacy Tuschl by Stacy Tuschl

Well-Oiled Operations with Stacy Tuschl

523 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,063 Listeners

THE ED MYLETT SHOW by Ed Mylett | Cumulus Podcast Network

THE ED MYLETT SHOW

14,048 Listeners

The Cathy Heller Podcast with Cathy Heller by Cathy Heller | QCODE

The Cathy Heller Podcast with Cathy Heller

7,699 Listeners

She Means Business Show by Carrie Green

She Means Business Show

314 Listeners

The Marie Forleo Podcast by Marie Forleo

The Marie Forleo Podcast

1,664 Listeners

Woman of Influence by Julie Solomon

Woman of Influence

1,443 Listeners

The Product Boss: Business Coaching for Product-Based Female Entrepreneurs by Jacqueline Snyder

The Product Boss: Business Coaching for Product-Based Female Entrepreneurs

890 Listeners

the bossbabe podcast by Natalie Ellis

the bossbabe podcast

2,015 Listeners

Powerhouse Women by Lindsey Schwartz

Powerhouse Women

889 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

126 Listeners