X-Factor Marketing With Wendy Forsythe

Turning Reality TV Fame Into Real Estate Success | Gina Kirschenheiter & Travis Mullen


Listen Later

➡️ Download the FREE "Content Creation Realities & Lessons: A Guide to Smarter Strategy": https://stan.store/wendyforsythe

Gina Kirschenheiter was packing lunches at 5 AM for six kids when she realized reality TV fame wasn't forever—but the platform it gave her could build something lasting. After eight years on Bravo's Real Housewives of Orange County, she and partner Travis Mullen made a bold leap into real estate, launching The Gated Group at EXP Realty with a mission to protect clients like a "gate around them throughout the entire journey." What started as Travis pushing Gina toward real estate ("I never saw that coming") became a powerhouse team that's already closed $8.5-10M in sales, gets houses into escrow in a week or less, and proves that with authenticity and hustle, you can turn celebrity into meaningful business success while staying true to who you are.

➡️ Show Links  

Gina's Instagram: https://www.instagram.com/ginakirschenheiter/  
Travis's Instagram: https://www.instagram.com/travis.mullen.85/  
The Gated Group: https://gatedgroup.com/

➡️ Timestamps  

00:00 From Reality TV Spotlight to Real Estate Arena  
02:29 Six Kids, 5 AM Lunches, and Work-Life Balance  
03:21 The Transition: Using Platform to Create Something Else  
04:35 "We're Really Doing the Work" - Beyond the Celebrity  
05:19 Making Yourself Approachable Despite Fame  
06:27 When Perception Works Against You  
07:40 "We Are the Most Powerful Marketing Team"  
08:52 "Be the Celebrity of Your Own Market"  
09:43 One Brand Strategy: Personal + Professional  
11:19 The Gated Group: Building Something Bigger Than Names  
12:52 The Gate Symbolism: Keeping Clients Safe  
15:16 Why EXP Realty Was the Right Fit  
17:10 Each Other's X-Factors: Connection vs. Problem-Solving  
21:56 Partnership Advice: Stay in Your Lane  
25:18 Future Vision: Quality Over Quantity Team Growth  
27:09 Being a Tool in Other Agents' Tool Belts

➡️ Connect With Wendy  

https://x.com/brandWendy/  
https://www.linkedin.com/in/wendyforsythe/  
https://www.instagram.com/brandwendy/

...more
View all episodesView all episodes
Download on the App Store

X-Factor Marketing With Wendy ForsytheBy eXp Media

  • 5
  • 5
  • 5
  • 5
  • 5

5

4 ratings


More shows like X-Factor Marketing With Wendy Forsythe

View all
The GaryVee Audio Experience by Gary Vaynerchuk

The GaryVee Audio Experience

16,835 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,624 Listeners

The Tom Ferry Podcast Experience by Tom Ferry

The Tom Ferry Podcast Experience

1,121 Listeners

It's a Good Life by Brian Buffini

It's a Good Life

2,521 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,072 Listeners

THE ED MYLETT SHOW by Ed Mylett | Cumulus Podcast Network

THE ED MYLETT SHOW

14,032 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,450 Listeners

The Passionate Few by Omar Elattar

The Passionate Few

561 Listeners

The Jasmine Star Show by Jasmine Star

The Jasmine Star Show

2,597 Listeners

Next Level Podcast with Jeremy Miner by Jeremy Miner

Next Level Podcast with Jeremy Miner

152 Listeners

Dear Gabby by Gabby Bernstein

Dear Gabby

6,107 Listeners

BigDeal by Codie Sanchez

BigDeal

789 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

125 Listeners

eXp Executive Masterclass by eXp University

eXp Executive Masterclass

0 Listeners

Rise N Shine_63 by Arthur

Rise N Shine_63

0 Listeners