Two Brain Marketing Episode 10: Cody Ringle

Today we are joined by Cody of CrossFit Cold Water and CrossFit Angola. We hear about his first experiences with CrossFit and how he turned $250 dollars in ad spends and turned it into $5,000 worth of revenue. Cody was first introduced to CrossFit by his older brother in 2014. At the time, Cody was overweight and out of shape and he almost didn’t come back. When he did come back, it took only a couple of classes and he was hooked. Today Cody owns two CrossFit gyms and is committed to improving the quality of people’s lives through strength and conditioning. 

Don’t Forget about the 2019 Two Brain Summit, June 8-9 in Chicago! This year we have some amazing topics and guests for both yourself and your coaches. Click here to register and sign up now!

Contact:

https://crossfitcoldwater.com/

https://www.crossfitangola.com/

https://www.linkedin.com/in/cody-ringle-19990031/

http://fortitudeatx.com/

Timeline:

1:44 – Introduction to Cody

5:21 – Purchasing a CrossFit gym while still working full time

9:34 – The importance of receiving the right coaching at the right time

10:37 – Leaving the founders phase and leaving martyrdom

15:07 – The importance of developing standard operating procedures (SOPs)

18:53 – Selling more than just a gym membership to your clients

22:18 – How to create an efficient paid advertising system at your gym

27:20 – The importance of listening to your clients

28:34 – Caring about people is the key to a successful gym

31:32 – How to contact Cody