The Google Ads Podcast

Ultimate Guide to Landing Page Optimization: Strategies to Boost Your Conversion Rates


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In this episode, Hannah, an expert in landing page optimization, provides a step-by-step guide to diagnosing and fixing common issues with landing pages. She emphasizes the importance of slowing down to make smart moves, triaging the problem, and following a systematic order of operations for effective optimization. Learn how to identify the cause of low traffic, poor conversion rates, and irrelevant leads. Hannah also explains how to perform clean A/B testing to validate changes and achieve real results. This episode is essential for anyone looking to enhance landing page performance and ROI from paid ads.

💡 Want to get customized strategies, actionable insights, and ongoing support to help you achieve your goals? Go to https://sol8.com/consultation/


Solutions 8 is a global authority in the Google Ads space and one of the world's leading PPC agencies. Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals.


🖥️ Keep in mind that the digital marketing industry—and the Google Ads platform especially—is continually evolving and adding (or removing) tools and capabilities. Though we do our best to keep our content relevant, some older content may no longer apply to your current campaigns.

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⬇️️ You can find us here ⬇️️:

Website: https://sol8.com/


00:00 Introduction to Landing Page Optimization

00:53 Identifying the Core Issues

02:47 Order of Operations for Fixing Issues

06:04 Running Effective A/B Tests

08:25 Conclusion and Recap


#digitalmarketing #ppc #paidtraffic #googleads #metaads #amazonads

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The Google Ads PodcastBy Solutions 8

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