Good Content with Shannon McKinstrie

Uncomplicating Social Media through Simple Content


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What I see doing really well on social media right now is simple content, in this episode we’re talking about how you might be overthinking your content and what you can do instead. I’m also sharing the four H's of content creation, with real examples of what I see working right now on Instagram, because keeping it simple really does connect with your audience. 

In this episode I’ll be covering:

  • My thoughts behind viral content and how your excitement plays into content success
  • How we absorb information has changed over time
  • What people think quality content is vs what it really is
  • The types of content that resonate and why you need it
  • How you might be unintentionally overwhelming your audience 
  • The new way to educate in 2024


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Good Content with Shannon McKinstrieBy Shannon McKinstrie

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