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In this week’s podcast, Alexander Phillips and Josh Phegan discuss unique selling propositions. What are they? How do they work? And what are the specific USP’s that win? They delve deep into brand, office and individual USP’s and how to use those when pitching to win.
 By Josh Phegan
By Josh Phegan4.8
1111 ratings
In this week’s podcast, Alexander Phillips and Josh Phegan discuss unique selling propositions. What are they? How do they work? And what are the specific USP’s that win? They delve deep into brand, office and individual USP’s and how to use those when pitching to win.

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