The Market Authority Show with Stefanie Lugo

Unlock Real Estate Success with These Video Strategies


Listen Later

Unlock Real Estate Success with Video Strategies! 🏡 As a real estate marketing maven, I guide agents on how to market themselves effectively on and off social media to magnetize their dream clients. In this video, I join forces with my video editor, Zeke, from XYZ Media to dive deep into the solopreneur approach to video content in 2024. Discover minimal effort strategies that are impactful without draining your resources. Learn why it's crucial to start with quantity for data, then pivot to quality for engagement.

Stay ahead in 2024 with these indispensable video strategies tailored for real estate pros. Whether you're navigating the digital branding landscape or striving for that perfect balance in your content, this video is your roadmap. Dive in now! 🌟


#ContentCreation #Launch #Techniques #DigitalBranding #VideoPosting


Interested in jumpstarting your YouTube channel? Sign up for the waitlist below for this BRAND NEW program mentioned in the episode:

https://www.vidcontent.xyz/youtubenexus


Zeke's Equipment Guide Video:

https://youtu.be/hxpPTiS3AbU?si=lEuzeSPR8WLvugVd


📕 TABLE OF CONTENTS 📕

0:00 - Intro

1:26 - Solopreneur Approach Explained

3:49 - Leveraging Video Content 2024

10:32 - Starting with Video Content Creation

13:44 - Investing in Quality Gear

17:31 - Scripting Your Videos

21:35 - NAR Settlement Impact on Real Estate

24:28 - NAR Settlement & Buyer's Agents

28:34 - Cold Calling Post-NAR Settlement

29:14 - Getting Started with Video Marketing

32:05 - Mindset for Video Creators

35:40 - Optimal Platforms for Video Content

38:56 - Best Video Lighting Sources

40:20 - Avoiding Gear Overinvestment

44:51 - Video Production Process

46:24 - Simplifying Video Creation

51:24 - Post-Editing Video Steps

57:45 - Zeke's Future Endeavors

1:01:14 - OUTRO


SHOP MY ESSENTIAL REAL ESTATE SYSTEMS:

Get my schedules and routines for realtors in my Time Management Guide: https://bit.ly/3PFCl7B

5x your referrals with my marketing plans and scripts in my Referral Mastery Guide: https://bit.ly/49aJGTG

Get my Follow Up Scripts and CRM campaigns in my No-Fail Follow Up Guide: https://bit.ly/49blJf7


------------------------------------------


Feeling stuck in your business? Take this FREE Quiz to get your free tailored action plan: https://stefanielugo.com/quiz


Free CRM Guide (Updated 2024): https://stefanielugo.com/crm-freebie


Free 5x Your Referrals Guide (New in 2024): https://stefanielugo.com/referral-freebie


Grab my FREE Weekly Planner for Realtors (New in 2024): https://stefanielugo.com/time-freebie


---------------------------------------­------



Wanna work with me? Check out my coaching program, the Market Authority Academy: https://stefanielugo.com/coaching


// FOLLOW ME ON INSTAGRAM 👉🏻 https://www.instagram.com/bryceandstefanie/


// SOME OF MY FAVES:

*some of these are affiliate links, which means if you make a purchase on the site after clicking these links, I could earn a commission. thanks for supporting the channel!


MY PREFERRED RESOURCES FOR OUR TOP 1% REAL ESTATE TEAM👇


►Canva - https://partner.canva.com/c/2779009/6...

►PopBys - https://popbyco.com/?ref=thelugos ( LUGO25 for 5% off your first purchase)

►SendOut Cards - https://www.SendOutCards.com/u/brycelugo

►Reva - https://www.thinkreva.com/marketautho..

►Coffee&Contracts - https://bit.ly/3OnTiBh (MAA15 for $15 off of your first charge)

►Farming Mailers - Email me at [email protected] to learn how Corefact can help you become the go-to agent in your neighborhood ►Harold and Homes - http://haroldhome.refr.cc/stefanie ($15 off if you use this link)

►XYZ Media - work with my video editor! Email [email protected]



// ABOUT ME


I'm Stefanie Lugo, your real estate business coach!

I'm the OG Systems Gal, or rather, the real estate agent & founder behind the Market Authority. I've learned a bit after ten years in real estate—right in the action and guiding folks like you. My tried-and-tested methods have helped agents double their deals (or more!) and find that sweet spot of work-life balance they never thought possible.


This Academy is me handing over the keys to the kingdom, those same strategies that worked wonders for me and many others. It's about more than just getting by in real estate; it's about owning it. Ready to step up with the pros and make your mark?




---------------------------------------­------

...more
View all episodesView all episodes
Download on the App Store

The Market Authority Show with Stefanie LugoBy Stefanie Lugo

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

24 ratings


More shows like The Market Authority Show with Stefanie Lugo

View all
The School of Greatness by Lewis Howes

The School of Greatness

21,140 Listeners

Real Estate Rockstars Podcast by Aaron Amuchastegui

Real Estate Rockstars Podcast

881 Listeners

Real Estate Training & Coaching School by Tim & Julie Harris - Real Estate Coaches

Real Estate Training & Coaching School

680 Listeners

The Tom Ferry Podcast Experience by Tom Ferry

The Tom Ferry Podcast Experience

1,138 Listeners

It's a Good Life by Brian Buffini

It's a Good Life

2,550 Listeners

Keeping It Real Podcast • Secrets Of Top 1% REALTORS ® • Interviews With Real Estate Brokers & Agents by D.J. Paris

Keeping It Real Podcast • Secrets Of Top 1% REALTORS ® • Interviews With Real Estate Brokers & Agents

258 Listeners

Massive Agent Podcast by Dustin Brohm

Massive Agent Podcast

330 Listeners

Hello Seven Podcast by Rachel Rodgers

Hello Seven Podcast

579 Listeners

The Ninja Selling Podcast by Ninja Selling

The Ninja Selling Podcast

323 Listeners

DarrenDaily On-Demand by Darren Hardy LLC

DarrenDaily On-Demand

1,739 Listeners

Hustle Humbly Podcast by Alissa Jenkins & Katy Caldwell

Hustle Humbly Podcast

858 Listeners

Business &... with Natalie Dawson by Natalie Dawson

Business &... with Natalie Dawson

204 Listeners

Make Shift Happen with Samantha Daily by Samantha Daily

Make Shift Happen with Samantha Daily

370 Listeners

The Millionaire Real Estate Agent | The MREA Podcast by Keller Podcast Network

The Millionaire Real Estate Agent | The MREA Podcast

335 Listeners

Modern Agent Marketing Girls by Chelsea Petersen & Kayla Fox

Modern Agent Marketing Girls

20 Listeners