One of our biggest learnings of 2017 was that automation is losing its impact — FAST.

It is becoming more and more crucial to have one-on-one, person-to-person conversations with prospects than ever before. When you customize a message to every customer, it makes a bigger impact. Everything is shifting.

This is why conversations are STILL the best way to grow your business. The good news is that you can still make this work for you on your schedule!

(3:43) "People are spending less time in their inbox and more time on social and also, people are so well accustomed to traditional launch customs and model. It's really about meeting them where they are and letting them feel that you really want to personally work with them. That you know their wants and needs and that you are concerned about them to meet their objectives."

(5:08) "Ask yourself: how much time and energy are you putting into alternative methods BESIDES having actual conversations with people? People that you could close on the spot. That if you redirected to that you could get dozens and dozens of more clients this year."

(7:04) "These conversations are so incredibly powerful because they do something an automated tool or a webinar or a sales page could never do...that is meeting people emotionally where they are. Helping them basically overcome the mental blocks and hurtals they are struggling with."

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