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Walmart is increasing its ad share, showing more ads in search results compared to Amazon and Target. Ad placement data now suggests nearly one in four listings on major marketplaces is sponsored. Sellers are now questioning whether Walmart is worth the effort given the low return and higher complexity.

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#AmazonSellers #WalmartAds #MarketplaceStrategy #EcommerceTips #digitalretail 

Watch these videos on YouTube:

Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2

The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3

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Timestamps:
00:00 - Amazon sellers hoping Walmart can help
00:19 - Ad percentage breakdown on Walmart, Amazon, and Target
00:51 - How ads are displayed differently by each platform
01:46 - Walmart and Amazon revenue growth compared
03:25 - Why Walmart search results are unfair
04:47 - Walmart increases ad spots to help smaller brands
05:50 - Amazon’s shift away from logistics to focus on ads
06:44 - How Amazon ads out-earn AWS
07:59 - Should sellers invest in Walmart or stay with Amazon?
08:46 - Why side-hustling too many platforms is risky
09:31 - Walmart takes more effort for less return
10:06 - Honest take: Amazon vs Walmart results

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