The online course and group program landscape is shifting—fast.

If your sales page still highlights "self-study," "go at your own pace," or the number of modules and hours of content… you might be unknowingly turning buyers away.

Because here’s the truth: in 2025, buyers don’t want more information—they want transformation, support, and accountability.

Inside this episode, you’ll learn:

• The biggest sales page mistake that could be tanking your conversions
• What the market actually wants from online courses, masterminds, and group programs right now
• How subtle shifts in your language (like swapping "self-study" for "guided support") can double your sales
• Why the “DIY course era” is over—and what to offer instead
• The easiest way to test your messaging before you launch

If your last launch didn’t hit the numbers you wanted, this episode will give you actionable insights to help you tweak, refine, and sell with confidence in 2025.

Join the Waitlist for the Peace + Profit Mastermind
If you want to take your Hero Signature Offer to six and multi-six figures as a course creator, group leader or expertise-based business owner - the waitlist to work with me in the Peace and Profit Mastermind opens on 1 May. Click here for details.