This is one of those episodes where we try risky and out-of-the-box marketing strategies so that you can learn from our mistakes.

We spent $18 on ads for our most recent workshop, aiming for massive results. 

Did the workshop crush? Absolutely.

Did the ad spend? Not even close.

Today we’re breaking down exactly what happened, sharing ALL of our numbers and stats as well as our newest thoughts on ad spend, marketing strategies in 2025 and the pivots you need to make in business to save a bad investment. 

We’re getting real on:

• How we turned half the leads we expected into our best month ever
• The biggest mistakes coaches make with workshops +  how to avoid them
• The marketing strategy that saved our campaign (and it was SO much cheaper)
• How to use your customer cycles to make the most profit
• Why running a workshop converts leads into clients faster than any other strategy
  
  

Watch the YouTube version of the podcast here.

And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. 

Ready to build your 7 Figure+ Business? And come on a FREE retreat to Phuket … Apply to join Success School here. 

Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__

Join us every Monday to get your weekly hit of knowledge.

If you have any questions or find value in the show, let us know on IG @realtimfrey & @stephgorton__ or for more on our courses and mentorship head over to Success School's Website.

Are you showing up online but struggling to turn followers into clients?

In today’s episode we’re revealing exactly what your audience needs to see BEFORE they’ll say “yes” to working with you.

Mastering this will not only build trust with your leads but also create genuine connections AND grow your sales.

Plus… find out why Tim’s been sleeping with someone else and Steph’s crazy sleep hack that led to a 100 sleep score.

We’re answering:

• What’s the one thing your audience needs to see before they’ll ever buy from you?
• The long form content that builds INSTANT credibility
• How do you know when it’s time to start a podcast or YouTube channel?
• What’s the easiest way to stand out in a world of short form content?
• Is DM outreach dead + what should you be doing instead?
  
  

Watch the YouTube version of the podcast here.

If you want a full episode on how to call the leads, make sure you listen to ‘How to Sell like Grant Cardone and Amy Porterfield on Spotify or Apple.

Love free stuff? We’re hosting a workshop to get you 10 new clients in the next couple of weeks. Small business owners got SLAMMED last year… don’t let it be you in 2025. Visit www.next10clients.com to sign up.

And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. 

Ready to build your 7 Figure+ Business? And come on a FREE retreat to Phuket … Apply to join Success School here.

Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__

Join us every Monday to get your weekly hit of knowledge.

If you have any questions or find value in the show, let us know on IG @realtimfrey & @stephgorton__ or for more on our courses and mentorship head over to Success School's Website.

Are you spending hours writing content but aren’t seeing the results?

Have you ever been taught how to write engaging content?

You’re probably never been taught how to write success and engaging content.

Today we’re giving you our Sales Copy Blueprint - our no-BS framework that’s going to get you writing content that actually converts.

It’s going to save you time and more importantly, get your clients taking action.

You’ll hear:

• 04:33 - The simple framework that will make content quicker to make + make you more money
• 07:00 - Why your copy isn’t landing + how to fix it
• 09:02 - Worried that niching down will lower your sales? Lets talk about it
• 10:29 - How to get inside your ideal clients head and STAY there
• 15:07 - What we’re seeing going wrong in most peoples copy that’s losing them clients
• 17:52 - How to turn your processes into your secret weapons™ 

Watch the YouTube version of the podcast here.

Love free stuff? We’re hosting a workshop to get you 10 new clients in the next couple of weeks. Small business owners got SLAMMED last year… don’t let it be you in 2025. Visit www.next10clients.com to sign up.

And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. 

Ready to build your 7 Figure+ Business? And come on a FREE retreat to Phuket … Apply to join Success School here. 

Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__

Join us every Monday to get your weekly hit of knowledge.

If you have any questions or find value in the show, let us know on IG @realtimfrey & @stephgorton__ or for more on our courses and mentorship head over to Success School's Website.

You told us you wanted more of our unfiltered advice. 

And this week we’re not holding back. 

In our schooling episode we choose three of your questions to give advice on and this week they’re all around profit, growing your business and things that give us the ick on social media. 

If you want a chance to have your question answered make sure to keep an eye out for our question boxes on social media OR send us a DM. 

You’ll hear 

0:26 - The reason we DIDN’T purchase from a coach that we were amped about 

3:02 - Do you feel TOO BORING to have a personal brand?

7:18 - What we had to change to grow beyond the $1mil point 

9:12 - The most painful part of growing a business ‘

11:38 - The non-negotiable that will completely change your business regardless of what stage you’re at 

15:18 - How do you make a business profitable, even if you have $0 in profit now

18:00 - Tim’s question to decide whether you need to fire a team member or not 

18:43 - Things on Instagram that make us roll our eyes 

Watch the podcast over on Youtube 

And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. 

Ready to build your 7 Figure+ Business? And come on a FREE retreat to Phuket … Apply to join Success School here. 

Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__

Join us every Monday to get your weekly hit of knowledge.

If you have any questions or find value in the show, let us know on IG @realtimfrey & @stephgorton__ or for more on our courses and mentorship head over to Success School's Website.

Are you looking for ways you can stand out from your competitors? 

Want to find your ideal clients but don’t have a lot of budget? 

Today’s episode we’re ranking the top 5 crazy marketing strategies from 2024 that we know genuinely generated results and got people talking about these brands … and number 1 is the gift that just keeps on giving. 

You’ll hear 

0:26 - Tim’s new diet thats got some serious results 

2:03 - We went to a very special dinner a few weeks ago

4:42 - Tim got trolled this morning 

6:00 - #5 This one has got Tim absolutely hooked 

8:42 - #4 Turning $1000 into something that got hundreds of likes, shares and news coverage 

12:03 - #3 How to get OTHER people to make content for you 

15:43 - #2 Getting past the gatekeeper to a key decision maker and making them fall in love with you 

18:13 - #1 This one doesn’t seem that drastic from the outside, but once you start to unpack it - it’s absolute genius. 

Watch the podcast over on Youtube 

59% of businesses fail because they can't generate leads. Don't want to be one of them? Join us for our FREE workshop on the 21st - 23rd of January and learn how to generate leads in a way that works for YOU.

Spots are limited so secure yours now at www.coachleadgenmachine.com

And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. 

Ready to build your 7 Figure+ Business? And come on a FREE retreat to Phuket … Apply to join Success School here. 

Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__

Join us every Monday to get your weekly hit of knowledge.

If you have any questions or find value in the show, let us know on IG @realtimfrey & @stephgorton__ or for more on our courses and mentorship head over to Success School's Website.

How do you know when it’s time to pivot?

In our goal setting episode we spoke about one of the dumbest things we’ve seen in business is when people hang on to ideas or goals just because they said they were going to do them. 

And we got so many messages from you guys about this wanting to know how you can tell if your goals no longer serve you? How do you know when its time to make a change. 

Listen here on Apple and Spotify if you haven’t tuned into that one yet 

So today we’re going to be talking all about pivoting, niching in your business AND whether you should actually just call it and shut your business down. 

You’ll hear 

00:32 - Tim’s new hobby he’s taken up (you’ll need a visual for this one) 

2:53 - We’ve figured out what our toxic traits are 

4:36 - How do you know if its time to pivot OR if you just need to double down?

6:40 - The businesses that need to pivot to survive this year 

9:28 - Signs that your business model isn’t scalable or is going to hit a plateau 

10:56 - Are you giving up OR is this genuinely the right decision

12:43 - A pivot that took a $10k a month business to a $50k a month business

17:28 - Are you currently in the wrong market?

18:50 - If you feel like you can’t niche in your business … listen to this 

22:04 - How do you decide what to niche on?

Watch the podcast over on Youtube 

59% of businesses fail because they can't generate leads. Don't want to be one of them? Join us for our FREE workshop on the 21st - 23rd of January and learn how to generate leads in a way that works for YOU.

Spots are limited so secure yours now at www.coachleadgenmachine.com

And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. 

Ready to build your 7 Figure+ Business? And come on a FREE retreat to Phuket … Apply to join Success School here. 

Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__

Join us every Monday to get your weekly hit of knowledge.

If you have any questions or find value in the show, let us know on IG @realtimfrey & @stephgorton__ or for more on our courses and mentorship head over to Success School's Website.

Are you actually going after the right goals?

We had so many requests for a goal setting episode to kick off the year but we’ve decided to do something a little different. 

Because something we’ve seen WAY too much of is people chasing goals that actually don’t belong to them … want to know what this means? Tune in to find out. 

You’ll hear 

00:32 - What’s happened since we’ve started posting multiple times a day

2:46 - Something Steph stopped doing and completely regrets 

5:49 - Do we actually believe in goal setting 

6:10 - Our own personal goals and non-negotiables 

7:13 - Two goals that we think EVERY entrepreneur should work towards

9:46 - The process we use to figure out how much money we want to make 

11:49 - What to do if you don’t know what your dream life looks like 

12:38 - How do you decide whether to spend your money on things you REALLY want OR invest it back into your business 

14:44 - Why you should just go after it in 2025 

15:36 - The marketing strategy that has got Tim hooked 

18:19 - What to do once you’ve decided on your goals 

22:37 - How to STOP linking your happiness with your business success

27:30 - The dumbest thing we see people do in business 

Watch the podcast over on Youtube.

59% of businesses fail because they can't generate leads. Don't want to be one of them? Join us for our FREE workshop on the 21st - 23rd of January and learn how to generate leads in a way that works for YOU.

Spots are limited so secure yours now at www.coachleadgenmachine.com

And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. 

Ready to build your 7 Figure+ Business? And come on a FREE retreat to Phuket … Apply to join Success School here. 

Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__

Join us every Monday to get your weekly hit of knowledge.

If you have any questions or find value in the show, let us know on IG @realtimfrey & @stephgorton__ or for more on our courses and mentorship head over to Success School's Website.

Maybe 2024 was an epic year for you … or maybe it sucked. 

Either way at the end of the year it’s so important to reflect on what went well and what you’d do differently if you had your time again. 

We both had no idea what to expect going into this episode because we hadn’t asked ourselves these questions yet either and you get our completely raw and unfiltered responses on how we think we went this year. 

Download your questions here and check out our Youtube version here

And if you don’t want Tim to get fired make sure you hit follow wherever you’re listening. 

Ready to build your 7 Figure+ Business? And come on a FREE retreat to Phuket … Apply to join Success School here.

Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__

Join us every Monday to get your weekly hit of knowledge.

If you have any questions or find value in the show, let us know on IG @realtimfrey & @stephgorton__ or for more on our courses and mentorship head over to Success School's Website.

It’s almost Christmas so we’re giving you a gift this year … not just Tim’s fresh smile or our brand new 3 camera setup (check it out on Youtube here) but our five biggest fails and lessons of 2024. 

Every one of these fails are things that would have saved us SO much time, money and frustration if we knew what we know now. 

You’ll hear:

2:05 - What Tim got Steph for Christmas (please don’t fact check!) 

3:15 - The additional KPIs we’ve added that have changed the game for us 

5:39 - Our biggest fails of 2024 

6:40 - The truth behind travelling for most of the year 

10:03 - Something EVERY SINGLE business coach has told us, and we never listened to … until now 

13:36 - Do you actually need team to scale?

15:08 - How we set our team up for success 

16:40 - How often should you look at your KPIs and data?

21:10 - What happened when we copied the strategy from a coach making $400k a month 

Ready to build your 7 Figure+ Business? And come on a FREE retreat to Phuket … Apply to join Success School here. 

Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__

Join us every Monday to get your weekly hit of knowledge.

If you have any questions or find value in the show, let us know on IG @realtimfrey & @stephgorton__ or for more on our courses and mentorship head over to Success School's Website.

Do you want to bring on a senior role? Have you noticed sales dipping this time of year and people saying they’re waiting until 2025? Or maybe you’re scared of putting your best content out there because people might copy you? 

In today’s Schooling Episode, we’re going to be answering 3 of our listener questions around these topics BUT also sharing the strategies we used ourselves to turn the WORST month revenue wise for our industry into the best month ever. 

If you want the chance to have your questions answered send them over to @realtimfrey or @stephgorton__

You’ll hear:

0:58 - There’s a lot of coaches telling you to talk to the wrong people right now 

2:17 - Steph’s favourite AI hack right now 

3:53 - How can you maintain privacy within a group coaching container? 

5:08 - What to do when you get copied 

8:46 - How can you set up a senior hire for success? 

09:47 - The one thing you should NEVER be doing as a business owner 

11:50 - How can I get people to buy NOW rather than waiting until next year 

14:47 - Are you having a bad week or do you have a bad business?

Watch the YouTube version of the podcast here and check out Napkin AI here - https://www.napkin.ai/ 

Ready to build your 7 Figure+ Business? Apply to join Success School here. 

Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__

Join us every Monday to get your weekly hit of knowledge.

If you have any questions or find value in the show, let us know on IG @realtimfrey & @stephgorton__ or for more on our courses and mentorship head over to Success School's Website.