What makes a better coach: an impeccable eye or a sense of empathy? Do you need to be a full-time coach to be a professional? What makes someone a not-so-great coach?

Jason Ackerman is a career coach. He's owned multiple gyms and coached more than 10,000 trainers as part of the CrossFit Seminar Staff. With all that experience comes not only a wealth of technical knowledge but also a keen sense of the soft skills of coaching.

He recently wrote a book called "Best Hour of Their Day," and on this episode, he joins Chris Cooper to discuss how coaches can give their clients just that.

Links:

"Best Hour of Their Day"
"Founder, Farmer, Tinker, Thief"

Contact:

Instagram: @thejasonackerman

Timeline:

1:40 – Catching up with Jason Ackerman.

4:00 – Jason’s “10,000 hours.”

6:05 – It doesn’t matter if you can coach the air squat if no one wants to be around you.

7:34 – The importance of soft skills.

9:14 – How the book came to be.

10:46 – Taking a look at himself.

12:52 – Be punctual.

14:43 – Coaches need to care.

15:30 – Ask one more question.

18:31 – Keep learning.

22:15 – What NOT to do.

24:39 – Do you have to be a full-time coach to be a great coach?

26:12 – Knowing your limit.

27:28 – Your clients deserve a professional experience.

29:40 – Give every client a win—even if the class is huge.