Everyone has a message to share. Whether it’s a sales pitch, a cause you support, your own faith, a team you lead or just your new diet and exercise regimen. The key to capturing an audience with that message is making sure you can answer these questions:

Who ARE you?

What do you DO?

What makes you UNIQUE?

Oh, and Who CARES?

Once you can answer the first three, it’s all about crafting a message with emotion, to make sure the answer to that last one is “Anyone who listens.”

In this episode we walk you through the questions that clarify your story and the secret you already have to help you deliver it.

Episode Resources:

QBQ: The Question Behind the Question

Amplifiimylife.com - Transformational Stories

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