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What happens when you apply corporate strategic thinking to a small healthcare practice? In this eye-opening conversation, Elisabeth speaks with David Bandele, Chief Financial Officer at a company with 1,000 employees and a 5 billion Norwegian crown revenue, about the powerful business lessons small clinics can adopt from larger organizations.

David reveals how strategic planning processes that drive corporate success can transform small healthcare practices, starting with the foundation of any thriving business: clarity of purpose. While most practitioners intuitively understand their "why," formally articulating this mission creates a powerful framework that guides all business decisions. Taking time away from daily operations to look three to five years ahead isn't just a corporate luxury—it's essential for sustainable growth in healthcare too.

The conversation dives into practical tools like SWOT analysis (Strengths, Weaknesses, Opportunities, Threats), with particular emphasis on how small clinic owners can better anticipate market changes and position themselves strategically. David shares insights on team motivation that small practices can leverage through their unique ability to customize incentives based on individual drivers—whether that's financial rewards, schedule flexibility, or growth opportunities.

Perhaps most valuable is the discussion around value-based pricing, a significant advantage for independent healthcare practices that can differentiate their offerings in ways corporations often cannot. As David notes, "It's trying to understand what value you are providing to that person," encouraging practitioners to consider pricing models that reflect their unique expertise and comprehensive care approaches rather than simply matching market rates.

Thinking of starting a practice? Listen for David's practical advice on business planning, from honest entrepreneurial self-assessment to creating competitive differentiation in a crowded marketplace. His insights on using digital platforms to quickly build visibility offer particular hope to new practice owners.

Tune in to discover how bridging the practice gap between clinical excellence and business acumen might be exactly what your healthcare practice needs to thrive in an increasingly complex landscape.

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Kind regards,
Elisabeth Aas-Jakobsen, DC, MSc

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