Your website contact form is potentially your best source of quality leads, so when no one’s using it, you’re missing out on a lot of potential business. In this article, we’ll take a look at some of the biggest reasons why your site visitors aren’t completing your online form, and what you can do about it so you can generate more leads and sales from your website.

This past week I was doing some outreach for a side project of mine: Streamline Marketing Workshops and our first ever Spring Conference. It’s a marketing conference for wedding professionals. I was contacting a number of wedding planners, venues, and other wedding professionals with information about the event through their contact forms.

Although many had completely functional forms, the amount of difficult I had contacting these wedding professionals made me wonder how much business some of them are leaving on the table.

 

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