Most deals don’t fail on price — they fail on people. In this episode, Kwame sits down with Michiel Koopman, former Dutch soldier and current Head of Trading at Google, to break down why deals collapse even when everything looks good on paper. You’ll learn how ego, weak relationships, and a lack of empathy quietly sabotage negotiations — and what to do instead. Packed with real stories and powerful insights, this conversation will make you rethink how you approach every deal. Follow Michiel Koopman on LinkedIn ﻿﻿Contact ANI<a href="https://www.americannegotiationinstitute.com/services/workshops/">Request A Customized Workshop For Your Company</a><a href="https://www.linkedin.com/in/kwamechristian/">Follow Kwame Christian on LinkedIn</a><a href="https://www.americannegotiationinstitute.com/guides/ultimate-negotiation-guide/">The Ultimate Negotiation Guide</a><a href="https://www.amazon.com/Have-Difficult-Conversations-About-Race/dp/1637741308/ref=pd_%5B%E2%80%A6%5Df0bc9774-7975-448b-bde1-094cab455adb&pd_rd_i=1637741308&psc=1">Click here to buy your copy of How To Have Difficult Conversations About Race!</a><a href="https://www.amazon.com/Finding-Confidence-Conflict-Negotiate-Anything/dp/0578413736/ref=sr_1_1?crid=2PSW69L6ABTK&keywords=finding+confidence+in+conflict&qid=1667317257&qu=eyJxc2MiOiIwLjQyIiwicXNhIjoiMC4xNCIsInFzcCI6IjAuMjMifQ%3D%3D&sprefix=finding+confidence+in+conflic%2Caps%2C69&sr=8-1">Click here to buy your copy of Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life!</a>

Most deals don’t fail on price — they fail on people. In this episode, Kwame sits down with Michiel Koopman, former Dutch soldier and current Head of Trading at Google, to break down why deals collapse even when everything looks good on paper. You’ll learn how ego, weak relationships, and a lack of empathy quietly sabotage negotiations — and what to do instead. Packed with real stories and powerful insights, this conversation will make you rethink how you approach every deal. Follow Michiel Koopman on LinkedIn ﻿﻿Contact ANI Request A Customized Workshop For Your Company Follow Kwame Christian on LinkedIn The Ultimate Negotiation Guide Click here to buy your copy of How To Have Difficult Conversations About Race! Click here to buy your copy of Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life!

Most deals don’t fail on price — they fail on people. In this episode, Kwame sits down with Michiel Koopman, former Dutch soldier and current Head of Trading at Google, to break down why deals collapse even when everything looks good on paper. You’ll learn how ego, weak relationships, and a lack of empathy quietly sabotage negotiations — and what to do instead. Packed with real stories and powerful insights, this conversation will make you rethink how you approach every deal. Follow Michiel Koopman on LinkedIn ﻿﻿Contact ANI<a href="https://www.americannegotiationinstitute.com/services/workshops/" rel="noopener noreferrer">Request A Customized Workshop For Your Company</a><a href="https://www.linkedin.com/in/kwamechristian/" rel="noopener noreferrer">Follow Kwame Christian on LinkedIn</a><a href="https://www.americannegotiationinstitute.com/guides/ultimate-negotiation-guide/" rel="noopener noreferrer">The Ultimate Negotiation Guide</a><a href="https://www.amazon.com/Have-Difficult-Conversations-About-Race/dp/1637741308/ref=pd_%5B%E2%80%A6%5Df0bc9774-7975-448b-bde1-094cab455adb&amp;pd_rd_i=1637741308&amp;psc=1" rel="noopener noreferrer">Click here to buy your copy of How To Have Difficult Conversations About Race!</a><a href="https://www.amazon.com/Finding-Confidence-Conflict-Negotiate-Anything/dp/0578413736/ref=sr_1_1?crid=2PSW69L6ABTK&amp;keywords=finding+confidence+in+conflict&amp;qid=1667317257&amp;qu=eyJxc2MiOiIwLjQyIiwicXNhIjoiMC4xNCIsInFzcCI6IjAuMjMifQ%3D%3D&amp;sprefix=finding+confidence+in+conflic%2Caps%2C69&amp;sr=8-1" rel="noopener noreferrer">Click here to buy your copy of Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life!</a>

Why Smart People Still Lose Deals — And How to Stop It

The Ultimate Guide to Mastering Negotiation and Communication

#1 Negotiation Podcast Worldwide
With over 10 million downloads and hundreds of 5-star reviews, Negotiate Anything is the world’s leading podcast on negotiation, reaching a global audience in more than 180 countries.

Why Listen?
Negotiation isn’t just about closing deals—it’s about building better relationships and solving problems. Whether you’re in business, navigating personal relationships, or tackling everyday challenges, negotiation is a key skill that can set you apart. Negotiate Anything dives deep into the art and science of negotiation, providing actionable insights to enhance your negotiation prowess in any situation.

What You’ll Learn:
•	Expert Strategies: Hosted by Kwame Christian, Esq., M.A., a renowned lawyer, bestselling author, and CEO of the American Negotiation Institute, each episode features top negotiation and communication experts from around the globe.
•	Practical Techniques: Master the balance of assertiveness and empathy, learn how to set boundaries, manage emotions, and build trust in both personal and professional interactions.
•	Real-World Applications: From business negotiations to personal discussions, discover how exceptional negotiation skills can elevate your career and life.

About the Host: Kwame Christian, Esq., M.A.
Kwame Christian is a top global negotiation expert, celebrated for his viral TEDx Talk, “Finding Confidence in Conflict,” and as a bestselling author of two significant books:
•	How to Have Difficult Conversations About Race (2022)
•	Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life (2020)
With a background in law, psychology, and public policy from The Ohio State University, Kwame brings a wealth of knowledge to every episode. He’s also a LinkedIn instructor with over 600,000 learners, making complex negotiation concepts accessible to everyone.

Why This Podcast?
At the American Negotiation Institute, we believe that the best things in life are on the other side of difficult conversations. Our mission is to empower you to negotiate anything, anywhere. Whether you’re a seasoned negotiator or just starting, our podcast equips you with the tools and confidence to navigate any conversation.

Tune in to Transform Your Life:
Join millions of listeners who have already unlocked the power of negotiation. Subscribe now and start mastering the skills that will transform your professional and personal life. Watch our episodes on YouTube for more visual insights and tips.

Connect with Us:
•	Website: American Negotiation Institute
•	Email: simon@negotiateanything.com
•	LinkedIn: Kwame Christian
•	YouTube: Negotiate Anything

Produced by the American Negotiation Institute
Part of the LinkedIn Podcast Network

Business

Education

Careers

The Ultimate Guide to Mastering Negotiation and Communication #1 Negotiation Podcast Worldwide With over 10 million downloads and hundreds of 5-star reviews, Negotiate Anything is the world’s leading podcast on negotiation, reaching a global audience in more than 180 countries. Why Listen? Negotiation isn’t just about closing deals—it’s about building better relationships and solving problems. Whether you’re in business, navigating personal relationships, or tackling everyday challenges, negotiation is a key skill that can set you apart. Negotiate Anything dives deep into the art and science of negotiation, providing actionable insights to enhance your negotiation prowess in any situation. What You’ll Learn: • Expert Strategies: Hosted by Kwame Christian, Esq., M.A., a renowned lawyer, bestselling author, and CEO of the American Negotiation Institute, each episode features top negotiation and communication experts from around the globe. • Practical Techniques: Master the balance of assertiveness and empathy, learn how to set boundaries, manage emotions, and build trust in both personal and professional interactions. • Real-World Applications: From business negotiations to personal discussions, discover how exceptional negotiation skills can elevate your career and life. About the Host: Kwame Christian, Esq., M.A. Kwame Christian is a top global negotiation expert, celebrated for his viral TEDx Talk, “Finding Confidence in Conflict,” and as a bestselling author of two significant books: • How to Have Difficult Conversations About Race (2022) • Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life (2020) With a background in law, psychology, and public policy from The Ohio State University, Kwame brings a wealth of knowledge to every episode. He’s also a LinkedIn instructor with over 600,000 learners, making complex negotiation concepts accessible to everyone. Why This Podcast? At the American Negotiation Institute, we believe that the best things in life are on the other side of difficult conversations. Our mission is to empower you to negotiate anything, anywhere. Whether you’re a seasoned negotiator or just starting, our podcast equips you with the tools and confidence to navigate any conversation. Tune in to Transform Your Life: Join millions of listeners who have already unlocked the power of negotiation. Subscribe now and start mastering the skills that will transform your professional and personal life. Watch our episodes on YouTube for more visual insights and tips. Connect with Us: • Website: American Negotiation Institute • Email: simon@negotiateanything.com • LinkedIn: Kwame Christian • YouTube: Negotiate Anything Produced by the American Negotiation Institute Part of the LinkedIn Podcast Network

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Why Smart People Still Lose Deals — And How to Stop It

Why Smart People Still Lose Deals — And How to Stop It

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