Today’s guest, marketing pro Jenny Heinzen York, shares her insight on the value of attending markets, which ones may be best for you, and general product trends.
Jenny Heinzen York is a long-time veteran of the home furnishings industry and current VP of Marketing at Currey & Company. Jenny spent 20 years at Home Accents Today and Furniture Today, with 10 of those as editor-in-chief of HAT. She then managed Home division marketing for AmericasMart in Atlanta before joining Currey in 2019.
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Why You Need to Attend Trade Shows if You’re in the Design Business

The interior design business podcast for interior designers, architects, and home professionals. Hosted by interior design and digital marketing pro, Darla Powell.
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Management

Are you thinking about starting your own company, or have you already started one but are struggling to stay afloat? Today's guest, Lindsie Davis of Blueberry Jones Design, has lots of tips on how to develop reliable systems to take control of your business. We discuss time blocking, how to avoid scope creep, and how to price out your services. Stay tuned!
Blueberry Jones Design is a Texas-based interiors firm founded by Principal Designer Lindsie Davis, specializing in high-end full-service residential design. Lindsie is known for creating eclectic, playful homes that push creative boundaries and enhance her client's unique lifestyles. Her background in art influences her bold approach to the colors, patterns, and textiles that distinguish a Blueberry Jones home.
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How to Maintain Your Own Company as a Sole Entrepreneur

What is the difference between commercial and residential design projects? Does all commercial design have to be sterile? How was the hospitality design industry impacted by the pandemic, and has it bounced back? Designer Amanda Jacobs answers all this and more on today's episode. Stay tuned!
Amanda Jacobs Design, with over a decade in freelance interior and event design, specializes in transforming spaces with a focus on hospitality. Based in Louisville, Kentucky, AJD crafts inviting environments that blend aesthetics with warmth and thoughtfulness, inspired by clients' personalities and cultural influences. They create harmonious spaces that exude luxury and sophistication through a meticulous and collaborative approach.
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What is Boutique Hospitality Design?

Are you struggling to voice your opinion on the job site with contractors? Do you want to feel empowered to speak up in a male-dominated space? Today’s guest, Elizabeth Lord-Levitt, shares some tips on how to learn the ins and outs of construction so you can feel knowledgeable about every step of your next project. Stay tuned!
Elizabeth's construction centered approach to her designs is a culmination of almost 20 years in the remodeling industry. As a CMKBD and CLIPP certified designer with a masters degree in real estate and construction management, Elizabeth applies her construction knowledge to her designs, resulting in completed projects that are not only aesthetically impactful, but practicable and obtainable. She also holds a real estate license, and is the founder of Built4Design Residential Academy.
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What They Don’t Teach You in Interior Design School

Are you giving away all the financial keys to your interior design kingdom to just one person? Do you have a bookkeeper, a CFO, or an accountant, but not all three? Today’s guest, Kathy Svetina, tells us why that might not be the best idea, plus tons of other helpful info. Stay tuned!
Kathy Svetina helps small businesses with $3M+in annual revenue build financially healthy and sustainable businesses. She is the founder of NewCastle Finance, a company offering Fractional CFO services to growing small businesses and the host of the Help, My Business Is Growing Podcast. For nearly 14 years, she did senior-level financial planning and analysis for Fortune 500 companies. Now she teaches small businesses how big companies use financial information to drive their business forward.
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Tips to Master Your Finances and Plan the Future of Your Business

Are you an interior designer looking to get into magazines? Avoid these mistakes in 2024 that could prevent you from magazine placement! Today’s guest, Molly Schoneveld, shares lots of tips on design staging, the digital scene for magazines, and best practices for social media to get discovered by publications.
Molly Schoneveld began her career in Hollywood working forAcademy Award-winning producer Brian Grazer. She was soon recruited to powerhouse entertainment firm PMK, where she worked with A-list talent. She started her PR firm, in 2008, and soon developed a niche expertise at the intersection of entertainment and lifestyle. Since then, she has worked with design and lifestyle clients across the country, helping to publish their projects, launch their stores, books and product lines.
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Why You Need to Attend Trade Shows if You’re in the Design Business

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