Most podcasts fail—and it’s not because the host isn’t talented. In this episode of Art of the Brand, we break down why podcast monetization is a myth for most creators, why ROI thinking is killing your brand, and the real reason longform content still matters in 2025.
You’ll learn:

• The hidden data on who actually makes money from podcasts
• How to build a brand platform instead of chasing ad revenue
• Why your opinions matter more than trying to please everyone
• The top content mistake that’s costing women influence and growth
• Why controversy isn’t the enemy—it’s the strategy

This is the no-BS roadmap to using podcasting (or any longform content) to grow your influence, not just your downloads.