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Will Amazon Offer Brand Gating to Every Seller? Here's Why They Might
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Unauthorized resellers continue to hurt brand value, confuse customers, and cause pricing chaos. Updates to brand registry hint at more control, but sellers still face major roadblocks. Despite rising pressure, Amazon has strong reasons to avoid offering full brand gating to most sellers.
Tired of losing control of your brand on Amazon? Let’s talk about how to protect it, now: https://bit.ly/4jMZtxu
Get the DTC Growth Stack and build a sales channel Amazon can’t control, start scaling your brand today: https://bit.ly/4p7Tyqj
#AmazonSellers #BrandGating #AmazonBrandRegistry #ResellerControl #amazonmarketplace
Watch these videos next:
From 0 to 100k a Month - Jeffrey I Valen Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=2gNhMGzr6ZI&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=2
$87 Spend $1000 Monthly Revenue with PPC Hack, Coaching Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=atTQQqV9TeE&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=1
-----------------------------------------------
Download the PPC guide sellers use to stop wasting ad spend and drive more real sales: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Will Amazon Ever Offer Brand Gating to Everyone?
00:27 - Why Brands Want Full Control of Their Listings
01:21 - New Updates to Brand Registry Explained
02:00 - Selling Roles: Resellers vs. Brand Representatives
02:42 - Could This Be Amazon's Version of Brand Gating?
03:45 - Why Amazon May Never Allow Full Brand Gating
05:00 - How Amazon Benefits from Price Wars on Listings
06:01 - What Would Force Amazon to Give Sellers More Control?
07:00 - Final Thoughts on Brand Gating Possibilities
----------------------------------------------
Follow us:
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Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
View all episodes
By Steven Pope
5
3737 ratings
Send us a text
Unauthorized resellers continue to hurt brand value, confuse customers, and cause pricing chaos. Updates to brand registry hint at more control, but sellers still face major roadblocks. Despite rising pressure, Amazon has strong reasons to avoid offering full brand gating to most sellers.
Tired of losing control of your brand on Amazon? Let’s talk about how to protect it, now: https://bit.ly/4jMZtxu
Get the DTC Growth Stack and build a sales channel Amazon can’t control, start scaling your brand today: https://bit.ly/4p7Tyqj
#AmazonSellers #BrandGating #AmazonBrandRegistry #ResellerControl #amazonmarketplace
Watch these videos next:
From 0 to 100k a Month - Jeffrey I Valen Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=2gNhMGzr6ZI&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=2
$87 Spend $1000 Monthly Revenue with PPC Hack, Coaching Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=atTQQqV9TeE&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=1
-----------------------------------------------
Download the PPC guide sellers use to stop wasting ad spend and drive more real sales: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Will Amazon Ever Offer Brand Gating to Everyone?
00:27 - Why Brands Want Full Control of Their Listings
01:21 - New Updates to Brand Registry Explained
02:00 - Selling Roles: Resellers vs. Brand Representatives
02:42 - Could This Be Amazon's Version of Brand Gating?
03:45 - Why Amazon May Never Allow Full Brand Gating
05:00 - How Amazon Benefits from Price Wars on Listings
06:01 - What Would Force Amazon to Give Sellers More Control?
07:00 - Final Thoughts on Brand Gating Possibilities
----------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
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