In episode #14 of the  Marketing Matters™ podcast, the best marketing podcast for small business owners and entrepreneurs who are ready to learn marketing strategies to increase their leads, you get to meet Claire Thom, a mom and photographer from Houston, Texas who was able to use Google to become more findable online.

Connect with Ashley Brock

Instagram: @ads.with.ashley

YouTube: @ads.with.ashley

>> Learn how to WIN with paid ads in the Challenge

Connect with Claire Thom

Website: Claire Thom Photography

In episode #13 of the #MarketingMatters podcast, the best marketing podcast for small business owners and entrepreneurs who are ready to learn marketing strategies to increase their leads, you get access to an exclusive replay from the LIVE 2024 Marketing Matters Summit.

Ashley Brock presents the eight mistakes you’re making in your small business when it comes to marketing.

Macy McNeely, CEO of Guide Culture, talks about the core belief that’s holding you back form achieving everything you know you’re capable of.

Connect with Ashley Brock

Instagram: @ads.with.ashley

YouTube: @ads.with.ashley

Resources: 

• Marketing Matters 8 Week Program for Small Business Owners: Digital Marketing Academy
• Join the Challenge HERE
• Join the 2025 Marketing Matters Summit Waitlist HERE

Connect with Macy McNeely

Instagram: @thesalesgirlsofficial

Resources: 

• Book: Persuade For Good
• How to Contact: Join their Sell Your Offer Challenge

In episode #12 of the Marketing Matters™ podcast, the best marketing podcast for small business owners and entrepreneurs who are ready to learn marketing strategies to grow their business, Ashley Brock outlines what a marketing coach is and how you can increase your leads and sales in your small business by partnering with a marketing coach.

Connect with Ashley

Instagram: @ads.with.ashley

YouTube: @ads.with.ashley

Website: ashleybrock.com

>> Learn how to WIN with paid ads in the Challenge

In episode #11 of the Marketing Matters™ podcast, the best marketing podcast for small business owners and entrepreneurs, Ashley Brock answers the most commonly asked question… “How much do I need to spend on ads?” You’ll listen to 7 core things to consider when it comes to determining the daily marketing budget for you to start with for your business, whether large or small.

Resources:  

• Watch the behind-the-scenes funnel strategy Ashley uses in her business to sell her events and programs (15 minute free video training can be found HERE)

• Learn how to WIN with paid ads in the Challenge

Connect with Ashley:

Instagram: @ads.with.ashley

YouTube: @ads.with.ashley

Website: ashleybrock.com

In episode #10 of the Marketing Matters™ podcast, the go-to marketing podcast for small business owners, Ashley Brock meets Kathryn Shubert and Macy McNeely, Co-CEOs of Guide Culture, authors of Persuade for Good, and hosts of the School of Sales Podcast with over 1M downloads. We talk about what successful people do - from hosting an event to paying six figures to be in a room… and more. 

Connect with Ashley:

Instagram: @ads.with.ashley

YouTube: @ads.with.ashley

Website: ashleybrock.com

Learn how to WIN with paid ads in the Challenge

Connect with Kat & Macy at Guide Culture:

Instagram: @theguideculture

Website: Guide Culture

In this 9th episode of the Marketing Matters™ podcast, the go-to marketing podcast for small business owners, Ashley Brock meets with Jason Drake (LCSW) who owns two therapy practices outside of Houston, Texas. They discuss the one marketing strategy has led Jason to increasing his daily leads for his businesses.

Connect with Jason:

Instagram: @katyteenandfamilycounseling

Website: 

• Katy Teen and Family Counseling
• Sugarland Teen and Family Counseling

Connect with Ashley:

Instagram: @ads.with.ashley

YouTube: @ads.with.ashley

Website: ashleybrock.com

Learn how to WIN with paid ads in the Challenge

In this 8th episode of the Marketing Matters™ podcast, Ashley Brock meets with Emily Judice (@emilyeatsandchats). They discuss how your health directly ties to your wealth. They talk about the mindset, thoughts, and habits that lead to taking your health and wealth to the next level.

Connect with Emily:

• Instagram: @emilyeatsandchats
• Website: Emily Judice
• YouTube: Emily's YouTube

Connect with Ashley:

• Instagram: @ads.with.ashley
• YouTube: @ads.with.ashley
• Website: ashleybrock.com

Resources:  

• Get Emily’s Guide: 3 Shifts to Break Through Your Fat Loss Plateau
• Join Ashley's Challenge HERE
• Books Emily mentioned:
  • Power of Positive Leadership
  • Slight Edge
  • Business Secrets of the Bible

In this 7th episode of the Marketing Matters™ podcast, Ashley Brock shares the key terms you must know in order to confidently analyze and interpret your marketing data and performance. In part 2, we cover “back end metrics” including CVR, CPA, ROAS, AOV and more.

Resources:  

• Download the two page vocabulary cheat sheet that includes both front end and back end metrics and their definitions (plus more not even covered in this episode!) at  https://www.ashleybrock.com/lingo
• Learn how to WIN with paid ads in the Challenge

Let’s Connect:

Instagram: @ads.with.ashley

YouTube: @ads.with.ashley

Website: ashleybrock.com

In this 6th episode of the Marketing Matters™ podcast, Ashley Brock covers what tagging and tracking is, what pixels and datasets are, what a UTM is, and why all of this is critical to giving Meta and Google (and any ad platform) the data it needs to drive results in your small business.

Resources:  

• Want to watch this video in full with the presentation and visuals? Watch on YouTube HERE.
• Get the FREE tracking guide so you can instantly install all the necessary tracking pixels on your website at ashleybrock.com/tracking
• Learn how to WIN with paid ads in the Challenge

Let’s Connect:

Instagram: @ads.with.ashley

YouTube: @ads.with.ashley

Website: ashleybrock.com

In this 5th episode of the Marketing Matters™ podcast, Ashley Brock outlines 10 mistakes you may be making in your ads, on your website, or in your organic posts (and what you can do instead) to have the best Black Friday & Cyber Monday in your business.

The good news is that even if you listen to this after this period, these are strategies any business, whether retail or service based, can implement into their business to improve performance.

Resources:  

• Download the comprehensive list of 25 mistakes you may be making in your business at https://ashleybrock.com/friday
• Learn how to WIN with paid ads in the Challenge

Let’s Connect!

Instagram: @ads.with.ashley

YouTube: @ads.with.ashley

Website: ashleybrock.com