Woman Owned: The Growth Podcast for Women Entrepreneurs

Watching a woman transform and take control of her role as a female leader within her organization and step into her power is an incredible thing to witness. It's like watching a flower bloom – she changes from a delicate, yet instrumental part of an organization's nature to an impactful, beautiful blooming flower, ready to excite and impress the world around her.

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As with the blooming flower, as she gains confidence and will often look different, sound different, and as her impact begins to increase, her income also generally follows suit.

Today, I want to share with you the seven critical strategies that high-achieving women need to develop to create unstoppable confidence, improve their impact within their organization or business, and increase their income.

Top 7 Strategies for Unstoppable Confidence

1. Ask for forgiveness, not permission.

• Success favors boldness

1. Focus on iterations.

• It's not about perfection. It's about iterations.
• The more we put new work out into the world, the more we hone our confidence, get feedback in real time from real people, and ultimately, the better our products and services will be.

1. Pick a horse and ride it.

• You will find success when you choose a course of action, you commit to it, and you go for it.
• The clarity you are seeking will come through the actions you take.

1. Stay in action.

• Take consistent daily actions toward your goals. Course correct as you go.

1. Find new friends.

• Your income and your experience will be a direct result of the five people you spend the most time with and are most influenced by.

1. Conversations create.

• Network
• Ask yourself: How many conversations are you having on a daily, or weekly, basis? What are you talking about?

1. Have a bias to boldness.

• It is critical for you to stand out from your competitors. Be creative, have an opinion, and speak your opinion to stand out.

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Hey there, my fierce ones! Today, I want to talk to you about a conversation that came up at a meeting I attended earlier this week with the CEO, partner, and the senior members of a large professional services firm. During this discussion, an interesting topic came up about how women sometimes need to bend – or break – some "corporate" rules, or ideas we perceive as rules, to step into our power and become the successful leaders we know we can be.

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I was so inspired by this conversation and realized that many of the women that I work with every day are often feeling governed by a set of rules that may or may not exist in their organization. So I want to discuss briefly with you why it is so important for you to break a rule every now and then so that you can truly step into your incredible potential and lead your team on your terms, without sacrificing what matters most to you.

Here's a Breakdown of Today's Episode:

• The key to rising through the ranks in your organization is always to have a voice.
• Step into your power. Take control of your schedule. Don't be afraid to "break a rule" from time to time to lead your team effectively, but without sacrificing your freedom or what's important to you.
• Don' limit yourself – your power – based on a set of rules you created for yourself.

"Sometimes, smart, ambitious women need to break some rules to create the freedom, the impact, and to have the rewards they deserve." – Eleanor Beaton

My Challenge to You:

Stop worrying about whether you will get into trouble if you step into your power and use your voice. Don't worry about getting into trouble for setting your own schedule around important things in your life.

Get out there, step into your power, use your voice, and be the ambitious women leader we all know you can be!

Subscribe & Review the Fierce Feminine Leadership Podcast for a Chance to Win This Month's Contest!

At the end of each month, one lucky reviewer will win a free private coaching session with me! Are you feeling lucky? Head on over to iTunes, subscribe to the show and leave your honest feedback to enter your name into the contest!

Hey, my fierce leaders! Welcome back to the Fierce Feminine Leadership podcast – the success podcast for ambitious women in business. In today's episode, I talk a little about the power seat. When you walk into a boardroom, what seat do you usually take at the table? Do you sit at the head of the table? In the corner? Perhaps somewhere in the middle?

In the communications industry, your body language is as important as the things you say and the way you say them.

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Think about it. When you enter a boardroom meeting, who is it at that table that commands to have their voice heard, their suggestions and ideas considered? Often, it is the one sitting in the power seat.

So, today, I want to share with you where the power seat is, and why you need to step into your power and take that seat at the big table.

Where Is the Power Seat in a Board Room and Why You Should Occupy It?

• The power seat is the seat in the middle of the table.
• Sitting in the middle of the table, with all of your peers surrounding you, puts you in a position of power. It silently signals to your executive peers that your voice and ideas are important and deserve to be considered.

My Challenge to You:

At your next boardroom meeting – and each and every following meeting – find a way to occupy the power seat at the table.

A Special Announcement

Are you looking to expand your knowledge about digital marketing and search engine optimization? This week, Mindy Weinstein, the Digital Marketing Expert for the Experts" has agreed to conduct a free training webinar and share some inside secrets on how you can gain more online traction for your business through digital marketing and search engine optimization.

Mindy has trained countless corporations and businesses, including the marketing team at Facebook, on the ways to improve their digital marketing techniques. I am incredibly excited that she has agreed to help my Fierce Feminine tribe with her valuable insight.

Click the button below to register and save your spot!

Click to register

Subscribe & Review the Fierce Feminine Leadership Podcast for a Chance to Win This Month's Contest!

At the end of each month, one lucky reviewer will win a free private coaching session with me! Are you feeling lucky? Head on over to iTunes, subscribe to the show and leave your honest feedback to enter your name into the contest!

Hello, fierce ones! In today's episode, I want to share with you a trend that I have noticed over the years while working with women entrepreneurs and female leaders. A trend that – honestly – we need to stop doing, or at least slow down on doing it.

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Curating other people's stories and messages in our businesses.

Ladies, it is time to step into your power, take control of your voice, and use your voice to curate and share you own stories and messages! Your audience wants to hear from you. They want to know your story. Your messages. Your ideas and passions.

Ladies, it's time to take back the mic and use your voice, your stories, your messages, to empower others, establish a connection with your audience, and step into your power.

My Challenge to You:

If you are ready to play a bigger game in your industry, your business, or your non-profit – you need to start using your voice.

• Quit paving the way for other people to tell their stories all the time. Start telling your own
• Figure out a way to get your voice "on air" – either figuratively or literally.
• Be conscious of all the times in your business and life that you have allowed other people to speak up for you or you "handed over the mic."

We've talked about using your voice on the show before. It's time now – my wonderfully fierce leaders – for you to use your voice and share your story and message with the world.

"Stop taking the back seat. Stop curating other people's stories and messages. It's time for you to speak up. Use your voice to tell your own story and share your own messages with the world. We want to hear from you." – Eleanor Beaton

Subscribe & Review the Fierce Feminine Leadership Podcast for a Chance to Win This Month's Contest!

At the end of each month, one lucky reviewer will win a free private coaching session with me! Are you feeling lucky? Head on over to iTunes, subscribe to the show and leave your honest feedback to enter your name into the contest!

Hey there, fierce leaders! Welcome back to another fantastic episode of the Fierce Feminine Leadership show. On today's episode, I am joined with one of the world's leading expert in selling products and managing brand presence online as an Amazon Seller – Robyn Johnson. Robyn is the CEO of Best from the Nest, an Amazon seller who went from being a struggling Youth Minister to becoming a power seller on Amazon. Her company focuses on buying and reselling products on Amazon while coaching and mentoring individuals and brands on how to begin a business selling products on Amazon and helping brands learn how to manage their online presence through the Amazon e-commerce platform.

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Today, Robyn shares her story about how she got started in the business and the struggles she has had to overcome while building her business in the industry. She explains her philosophy on goal setting for new and aspiring entrepreneurs and women leaders, and how she went from struggling with debt to building a 7-figure business in under five years. She has become a master at developing systems and processes in her business to make things run more smoothly for her team while allowing herself more time to handle the important things in her business and life.

I am incredibly excited to have her on the show today. Thank you, Robyn, for sharing your wisdom with my amazingly Fierce Feminine Leaders!

Here's a Breakdown of the Topics We Covered:

• Robyn shares her story – from being a Youth Minister to growing a wildly successful, 7-figure business.
• What Robyn does at Best from the Nest, who her target audience and clientele are for her coaching and mentoring programs, and how she helps individuals and brands grow their businesses and online presence through Amazon
• Robyn's business model
• What was the turning point for Robyn? What critical strategies did she put into place that allowed her to create such amazing results?
• A 'Day-in-the-life-of-Robyn example of her monthly goal strategies and how frequently she checks her numbers.
• Robyn's philosophy on setting goals and how many goals an entrepreneur should work on at one time.
• When Robyn decided to go from working the business independently to outsourcing some of the work, what did she have to tell herself to make the transition more bearable and less stressful?

"The biggest cap in your growth as an entrepreneur or leader within an organization is the failure to delegate" – Eleanor Beaton

Getting Intimate with Robyn – the Wrap-up Questionnaire Session:

• What is Robyn's idea of 'Perfect Happiness'?
• What is her greatest fear?
• Which living person does Robyn most admire?
• What historical figure does she most identify with or aspire to be like?

Robyn's Message to the Fierce Feminine Leaders listening today:

"Being an entrepreneur is kind of like being a superhero. Living in that gap and pushing through that wall is what defines us. It's what characterizes who we are as leaders and as women. We can't judge ourselves off of someone else's ending chapter. Give yourself lots of grace. Judge yourself off your own best hard work." – Robyn Johnson

Connect with Robyn:

• Best from the Nest
• The Unstoppable Entrepreneur Show – on iTunes and Stitcher

Resources Mentioned in the Show:

• The book: Business Secrets from the Bible by Rabbi Daniel Lapin
• The book: The Pumpkin Plan by Mike Michalowicz

Subscribe & Review the Fierce Feminine Leadership Podcast for a Chance to Win This Month's Contest!

At the end of each month, one lucky reviewer will win a free private coaching session with me! Are you feeling lucky? Head on over to iTunes, subscribe to the show and leave your honest feedback to enter your name into the contest!

Processes – or more specifically, creating processes. If you are anything like me, you have a love: hate relationship with creating systems and processes within your business or organization. What are systems and processes? If you are an entrepreneur or a female leader in your organization, they help to empower your team by setting clear expectations and are a critical aspect of building a successful business.

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Most female entrepreneurs and women thought-leaders go into business desiring more freedom. However, if your organization is lacking systems and processes that make it easy for your team to follow, can you really consider yourself 'free'?

"If you really want to be free, the number one thing leaders and entrepreneurs need to do is set up systems and processes for everything in their business or organization." – Eleanor Beaton

In today's episode, I am going to share with you some practical ways that you can begin setting up systems and processes within your organization.

3 Practical Ways to Set Up Processes in Your Business or Organization:

1. Pay attention to each and every instance that you notice yourself doing something more than once.
2. Ask yourself (or your team): How can I improve my company? If you work with a small team – or even within a larger department – invite your team to participate in workshop-style meetings to brainstorm areas that can be improved. The second session can help you dwindle down their list of ideas into a "top 3" list of priorities as well as develop an action plan to implement a process to improve this area of the business.
3. Devote at least one hour each week to improving specific aspects of your business, based on the initial feedback from your team – or for entrepreneurs – from the list that you created noting positive improvement areas.

"One of the things that you do as a female entrepreneur or leader is empower others. Setting up systems and processes in your business or organization promotes empowerment within your team or department and creates the foundation of success for your business." – Eleanor Beaton

Like many of you, I am still learning how to love creating systems and processes in my organization, but we don't have to do this alone. Take the journey with me and let's build our successful businesses together.

Subscribe & Review the Fierce Feminine Leadership Podcast for a Chance to Win This Month's Contest!

At the end of each month, one lucky reviewer will win a free private coaching session with me! Are you feeling lucky? Head on over to iTunes, subscribe to the show and leave your honest feedback to enter your name into the contest!

Today, women are starting businesses faster than ever before! For instance, in the United States, women are starting businesses at a rate five times higher than the national average. In Canada, we are starting new businesses at twice the national average. At these rates, it is undeniable that women-lead businesses are taking industries by storm, but many women are failing to see (or utilize) the benefits of developing recurring revenue streams.

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Today, I am going to explain to you what recurring revenue is, why millions of business owners consider it the "Holy Grail of Business," and why it is crucial for you to begin developing a way to generate recurring revenue in your business.

"If you want to create a business that allows you to be truly free, you've gotta find a way to add recurring revenue into your business model." – Eleanor Beaton

What is 'Recurring Revenue,' Anyway?

Recurring revenue is a way for your business to make one sale, and generate a steady income flow month after month on that initial sale. Recurring income is a lot like your phone bill – your telephone provider does not have to keep throwing sales pitches your way for you to continue giving them your business. Instead, the sold you on their telephone service once, and you continue to pay your phone bill month after month, year after year.

Two Great Examples of Businesses with Recurring Revenue:

• Audio Adrenaline Studios podcast production services
• My membership service – Impact Academy for Women

2 Important Things to Consider To Build a Sustainable Business

1. How much does it cost you to acquire a new customer?
2. What is the lifetime value of that customer you have acquired?

How to Determine Your Customer Acquisition Costs:

• The number of customers you currently have divided by the total sum of your marketing investments equals your customer acquisition cost.

"Recurring revenue decreases your customer acquisition costs and increases the value of that customer."

My Challenge to You:

Identify a way to create recurring revenue in your business. It will this help you work smarter and increase your company's worth as much as 2 1/2 to 3 times compared to other companies in your industry without recurring revenue streams.

Ladies, if you're going to be working hard, I want to make sure you are also working smart. Developing recurring revenue in your business is a critical aspect of building a sustainable business that will allow you the freedom you want with the income you deserve.

Subscribe &Review the Fierce Feminine Leadership Podcast for a Chance to Win This Month's Contest!

At the end of each month, one lucky subscriber will win a free private coaching session with me! Are you feeling lucky? Head on over to iTunes, subscribe to the show and leave your honest feedback to enter your name into the contest!

Entrepreneurs – and aspiring entrepreneurs – frequently, and quickly, come to the realization as their businesses begin to grow that balancing their work life and personal life is a difficult challenge. I can relate – I have two boys, I travel every month, I run my own business, plus my husband is an entrepreneur.

Life can be pretty chaotic at times, and it can sometimes feel out of balance.

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Today, I want to share with you my secret – my rule of thumb – on building my successful business while juggling travel, marriage, and raising my kids.

"Success in business is not about reinventing the wheel. It's about doing a few core things and doing them very well, over and over." – Eleanor Beaton

My Rule of Thumb for Keeping Life & Business 'in Check':

• I remind myself: "I can handle the chaos and lack of balance as long as my family life is working well and my health is in good working order."
• Make sure that the effort you put into your business or career is worth it and makes sense

"Don't change the act, change the audience." – Lisa Sasevich

If you are looking to build a powerful career or business, you need to:

• Get very clear on your message.
• Get very clear on what the core things are that you need to focus on in your business.
• And ask yourself: "Do I have the discipline and determination to continue focusing and perfecting those specific things – or am I going to catch the "bright, shiny penny" syndrome?

Remember, ladies, when you are pursuing something with dogged determination, the natural by-product of that persistence is that other aspects of your life are going to get out of balance.

Come to terms with this reality, and remind yourself that even when things are out of balance, you can handle the chaos as long as you maintain good health and are spending quality time with your family.

Subscribe & Review the Fierce Feminine Leadership Podcast for a Chance to Win This Month's Contest!

At the end of each month, one lucky reviewer will win a free private coaching session with me! Are you feeling lucky? Head on over to iTunes, subscribe to the show and leave your honest feedback to enter your name into the contest!

Welcome back, my fierce feminine leaders! In today's episode, I am recording from the beautiful, warm, Austin, Texas where I am speaking at the EBW 2020 Abundance Live conference with several fabulous women, many of which are reinventing themselves in their careers.

But, today, I want to talk with you about the common question that many women leaders ask themselves – whether they are stepping into a bigger corporate role within their companies, or reinventing themselves as entrepreneurs.

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Have you ever said to yourself: "What gives me the right to…"

• Wear that dress
• Apply for that promotion
• Tell someone (respectfully) to shove it
• Speak at an event or workshop
• Write a book
• Take off work early or take a break from work
• Spend this much money on myself

Ladies, we all ask ourselves "What gives me the right" – especially when we are in the beginning stages of transforming our lives and careers – of reinventing ourselves.

"You have to come to terms with the idea that the only person that is going to give you the right to step into your power – to lead your way – is you." – Eleanor Beaton

Do you know what's the one thing that gives you the right to step into your power; to do the thing you truly want to do? The answer is simple – as simple as one word.

Desire.

Ladies, don't make this journey harder than it needs to be by asking yourself whether or not you have the right. If you want to do it – if you have the desire to do it – that automatically imbues you with the right to do it.

Listen to me:

You have the right!

Subscribe & Review the Fierce Feminine Leadership Podcast for a Chance to Win This Month's Contest!

At the end of each month, one lucky reviewer will win a free private coaching session with me! Are you feeling lucky? Head on over to iTunes, subscribe to the show and leave your honest feedback to enter your name into the contest!

Changing careers and reinventing yourself is a difficult challenge. In my experience, many women who are trying to reinvent themselves and their careers often try to leave their past careers, experiences, and skills behind them. However, if you are trying to recreate yourself, your career, and your business, leaving your past behind you along with all of the experiences, skills, and insight that you have developed throughout your previous business is a huge mistake!

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"Leaving your past behind you – especially when you are reinventing yourself – creates incongruence and in-continuity in your new career path." – Eleanor Beaton

Ladies, if we want our new clients and customers to trust us, and to believe that we are a thought-leader in our industry, we must tell our stories!

Here's a Breakdown of Today's Show:

• Telling a cohesive, congruent story is critical for building brand equity, culture, and credibility for your business
• Sonia Samen from Ebby Rane reinvented herself from a corporate attorney to a high-end fashion luggage entrepreneur.
• Legendary CEO, Christine McGee, CEO and Founder of Sleep Country – the country's biggest mattress retailer, started her career as a banker

6 Reasons to Tell a Cohesive, Congruent Story about You and Your Business:

1. It is a key part of your brand equity
2. It acts as a major differentiator
3. It makes you more memorable
4. It creates a sense of who you are
5. It helps you build a culture for your business
6. It is critical for building credibility

"Explaining your previous experience & how it helps you serve your current clients builds trust, positions you as an expert, and helps you attract your ideal clients" – Eleanor Beaton

Ask Yourself:

• What are the threads that connect career #1 to career #2?
• Think about the skill sets you used.
• Think about the experiences you had.
• Think about the insights they gave you and how they helped you be even better in your business and help you serve your clients or customers even better.

"When you are reinventing yourself – there is no such thing as a clean slate." – Eleanor Beaton

For more information about the group coaching program – Bold Women Thought Leaders: Grow Your Business by Becoming a Recognized Expert, email me at [email protected].

Subscribe & Review the Fierce Feminine Leadership Podcast for a Chance to Win This Month's Contest!

At the end of each month, one lucky reviewer will win a free private coaching session with me! Are you feeling lucky? Head on over to iTunes, subscribe to the show and leave your honest feedback to enter your name into the contest!