Worth Every Penny Joycast

What could you do with an extra $1,000? What about an extra $3,000? A lot, right?

There are times when you need cash for something you want in life and you don't have a pile of money sitting there to make it happen.

Whether it's a family vacation, school tuition for your kiddo, new gear, or an education opportunity to improve your skills, today I'm sharing a few of my favorite, little known ways to use your photography business, and even things you already HAVE, to generate the cash you need for the things you want.

And while I'm at it, I want to let you in on a little secret. My signature 8-week workshop, Boutique Breakthrough, is starting soon. So the ideas I'm sharing today are also here to support those of you who want to enroll.

Grab a pen and paper and hit play because this is gonna get good;-)

Eventually every photographer hits a ceiling and their photography business growth slows. It happens because our current skillset can only get us so far.

If you're wondering:

• How can some people grow a bigger photography business than others?
• Why some photographers grow faster than others?
• Why really talented photographers struggle to grow their business?

Hit play now to hear three big aha's from photographers who are in growth mode.

During the pandemic, Jean Lachat unexpectedly lost her well-paying 9-5 job with benefits and paid vacation. It was a really scary time.

On this episode of the joycast, Jean joins me to share how she recovered and DOUBLED her salary by building a portrait photography business in suburban Chicago, Illinois (despite the world being shut down).

If you are working for someone else and hating it, hit play to get inspired like nothing else.

You may not know, but I played college volleyball at Memphis State (now the University of Memphis). What I didn't realize until recently since I have been spending so much of my time watching my daughters play volleyball, is how much the mindset I developed as a college volleyball player impacted how quickly I was able to grow my photography business.

So today, I'm going to share 3 tips to help you develop an athlete mindset (like I did) so you can get your photography business on the growth fast track.

I truly believe that if you can master these, you will see dramatic growth in your photography business. Hit play if you're ready to grow!

If only you could read your photography clients' minds, am I right?

Well, with a few easy tweaks to how you talk about what you do as a professional photographer, you will not only know exactly what your photography clients want, but you'll find it gets easier and easier to book them for sessions and sell your products, too.

Today I'm sharing 4 things you can do to help your photography clients get what they want (photos of the people and pets they love) and you can get what you need (revenue to keep growing your photography business and allowing you to put #familyfirst). So what are you waiting for? Hit play now!

What the heck are you supposed to when your photography business is slow? Well here's a hot idea. How about a Pooch Playoff?

Earlier this year, several my Peak Performance coaching students kicked off a pet photography promotion to raise money for pet charities while growing their photography businesses at the same time.

Collectively these professional photographers have photographed over 100 sessions, generated tens of thousands of dollars in income and donated thousands of dollars to their charities.

Today I'm joined by one of my Peak Performance coaches and 6-figure photography business owner, Jill Gray, to talk about the promotion she created, Pooch Playoffs. You'll learn what this pet promotion looked like and the results of this fun campaign during the slow season.

Does approaching and marketing to a potential photography client who you'd love to photograph make you feel creepy?

Marketing in your senior photography business can be hard.

Darren, one of my Peak Performers shared with me his struggles of starting conversations with high school seniors without feeling creepy on a recent laser coaching call for my Peak Performance coaching students.

Whether you're a guy, or an introverted photographer who doesn't feel confident starting a conversation, this is for you.

Here is how to talk to potential clients without the creep factor.

Today I'm talking about something every single photographer in the world can benefit from….can you guess?

It's how to make today the best day ever.

I first shared these 4 steps in my opening program at Go Boutique Live, my 3-day live, business event for portrait photographers and it was a hands down favorite.

So whether your photography business is stuck in neutral or it's got momentum and is starting to take off, click play to hear the 4 steps to help make today your best day ever.

Has this ever happened to you, photographer?

>> An unexpected, HUGE expense that you don't know how you are ever going to pay for. It's one of the most terrifying experiences an entrepreneur faces. Since I've had a photography business for 23 years now, it's definitely happened to me a few times. So today I'm talking about how you can recover when it happens to you. Click play to tune in!

I want to welcome all my photographer friends back from my 3-day event for portrait photographers, Go Boutique Live, with a special recap show. In case you weren't at the event, it was INTENSE, INSANE inspiration and growth! But to boil down 400 slides into a short podcast episode felt pretty impossible. So I asked the 1200 photographers who were there to give me their biggest life-changing lessons from the event. And here they are! From my community to you….here are the crème-de-a-crème Joy Nuggets from Go Boutique Live. Grab your notebook, pop in your earbuds and hit play.