The Tradie Show

You work hard, make your brand work harder: Guest starring professional brand strategist Debbie O’Connor.


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On this episode of ‘The Tradie Show’ Andy and Angela are joined by professional brand strategist Debbie O’Connor.Most trade business owners have likely NEVER consulted with a brand strategist before, however it’s the ONLY way to know if your branding is 100% correct and working hard for you!Your branding needs to not only be consistent across all your touch points but also:

  • Relevant
  • Engaging
  • Clear & concise personality
  • Memorable
  • Well crafted
  • And a showcase of EXACTLY who you are and what you do

This, even for big brands with huge marketing teams can be challenging, so it’s no wonder that as small business owners we struggle with nailing all these points! Debbie joins ‘The Tradie Show’ to brainstorm exactly what steps we need to take to make sure our trade business branding hits every single one of these points and more!Check out the episode NOW and get your brand strategy RIGHT! To connect with Debbie, or review her resources, head to: https://debbieobrands.com/ or www.brandpersonalities.com.auPurple Cow Book:https://www.google.com.au/books/edition/Purple_Cow/WlnnQ6HklysC?hl=en&gbpv=1&printsec=frontcoverIf you’re struggling with your trade business goals and want to fast track your business journey, book a strategy session with Andy today!Or why not come to one of our LIVE EVENTS!Lifestyle Tradie Live is our national tour of free events for trade business owners (and their partners)! It’s a day jam-packed full of trade business learnings and insights you need for your trade business to thrive, so you can start living the lifestyle you deserve.Head to our events page to find out when we will be in a city near you & register today!Got a trade business question? Throw your question in our Tradie Toolbox HERE and have your trade business questions answered! OR email us at [email protected]

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The Tradie ShowBy Lifestyle Tradie Group Pty Ltd - Business Podcast For Tradies Wanting To Scale Their Trade Business, Contractors and Construction


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