Want to get more agent referrals without cold calling or chasing? See how Travis Newton added $40M in funded loans by hosting done-for-you workshops.

Check out the myAgent Classes one-to-many system here: https://www.go.myagentclasses.com

AI is already shaping who gets recommended as the best loan officer in a market.

Most LOs do not realize they are invisible to it.

In this episode, I sit down with Katie Shive, brand strategist and AI visibility coach, to break down how loan officers can get discovered by AI tools like ChatGPT and Gemini while still sounding human.

No hype.

Just practical steps you can apply fast.

In this episode, you will learn:

✅ Why AI recommends people instead of ranking them like Google

✅ How to tighten your core entity statement so AI understands who you are

✅ Where to show up online so you are more likely to get recommended

We also cover why reviews matter, how to pull real buyer questions from Reddit, and a simple framework to turn one idea into multiple content pieces like a podcast, email, and social post.

If you want 2026 to look different than 2025, this is a smart place to start.

Listen now, then DM Katie on LinkedIn with your biggest takeaway.

📲 CONNECT WITH KATIE:

LinkedIn:

https://www.linkedin.com/in/katieshive

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🎧 LISTEN TO THE PODCAST:

Apple → https://apple.co/4aNr3qd

Spotify → https://spoti.fi/3vL0Byv

📲 CONNECT WITH GEOFF:

Instagram: @geoffzimpfer

LinkedIn: @geoffzimpfer

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