You’re closing deals, working hard, and watching the money come in…

But your bank account still isn’t growing. What gives?

In this episode of The Landscaper’s Guide, Jack Jostes interviews Jeff Heller, a Profit First Professional, landscape industry consultant at The Green Executive, and SIMA 2025 Board Member, about why so many snow and landscape companies struggle with cash flow — and how to fix it.

Here’s ONE thing Jeff wants landscapers to know: If your profit is “whatever’s left over,” you’re doing it backwards.

In this episode, you’ll learn:

• Why your income statement is lying to you
• The 5 core Profit First accounts (and how to set them up)
• Real strategies to start paying yourself consistently

🎧 Ready to stop wondering where your money is going?

Watch or listen now — and start running your business with clarity.

Show Notes:

📺 Watch + Read the Full Episode:

https://landscapersguide.com/podcast/ 

🎁 Get Free Tools + Beef Jerky:

https://landscapersguide.com/toolbox 

📬 Connect with Jeff Heller:

LinkedIn: https://www.linkedin.com/in/jeff-heller-csp-pfp-5446217/ 

Email: [email protected] 

Website: https://thegreenexecutive.com/profit-first/ 

📌 Learn More About SIMA:

SIMA 2025 Board of Directors: https://www.sima.org/board