One of the biggest mistakes entrepreneurs make is that they create content, courses, and programs without having a clear path to making money from these creations. That wastes your most valuable resources - time, energy and money. The antidote to this problem - funnels. Funnels are your money-making strategy. They are the strategic vision for how you bring prospects into your world and convert them into customers. In this week's episode, I'm talking with Ad & Funnel Strategist, Ida Butwin, about how you can create funnels that convert for your business. We cover: -The most common funnel mistakes and how to fix them -How to know if you're ready to run Facebook ads -The areas you should focus your energy on to generate income from your products -How to hire the right people at the right time Ida Butwin is a highly specialized and sought after Ad Specialist and Funnel Consultant who focuses on data-driven Conversion Strategies. Through her agency work she analyzes the trends of hundreds of thousands of Facebook ad spend every month. Ida brings her love of teaching into coaching by breaking down complex concepts into manageable, bite-sized steps that help business owners avoid expensive mistakes and get more leads and sales from their campaigns. When she's not digging into funnels she loves spending time at Chautauqua Lake or at home with her husband, 3 kids, dog, cat, bearded dragon and chickens in New York. To get on the waitlist for Ida's Workshop go to: https://www.failproofyourfunnel.com/optin1597088924980 Ida generously offers free support for building your funnel to members of her Facebook Community - Next Level Marketing for Coaches. To join the group click here: https://www.facebook.com/groups/nextlevelmarketingforcoaches

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