The Kelly Roach Show

1140. Building a Million-Dollar Business (from ZERO) in 12 months


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In this solo strategy session, I break down exactly what I'd do if I were building a new business from the ground up today.

This is the exact roadmap my team uses across multiple 7- and 8-figure companies, and it's based on what’s working right now in today’s market. 

In this episode, you'll learn:

  • The 3 trends you must understand before launching anything in 2025

  • Why 1:1 services are your fastest path to cash (even in a high-ticket market)

  • The five weekly calls-to-action that keep leads warm and converting

  • How to run monthly conversion events using a simplified Live Launch Method

  • The role of branding ads and daily content in building consistent visibility

  • Why the Miracle Hour framework is the foundation for sustainable growth

  • How to build your tech stack, grow a lean team, and scale without complexity

Timestamps: 

03:45 – Key buying trends and mindset shifts in 2025 07:25 – Why one-to-one services are outperforming groups right now 11:10 – How to use branding ads + content to drive daily leads 15:45 – The 5 essential calls to action to rotate each week 18:20 – Monthly conversion events: mini live launches that move the needle 23:00 – Launching a trust-building offer to scale long-term 28:12 – How to use the “Hope, How-To, Conviction” content model 33:00 – Tech stack and team-building: what you really need to grow 38:55 – The 3 things Kelly did when starting her first business (and still would today)

Resources:
  • Save your seat for the Live Launch Intensive happening June 27th with Kelly Roach and Danielle Cevallos: https://workshops.thebusinessadvisory.com/livelaunchday
  • Inquire about working 1:1 with our team: https://programs.thebusinessadvisory.com/consulting 
  • SUBSCRIBE TO THE KAIROS NEWSLETTER: Faith leadership strategies to bulletproof your business and life that are delivered to your inbox every Saturday morning. https://thekellyroach.com/kairosnewsletterorganic

  • Learn our Signature Miracle Hour strategy inside The Virtual Business School Membership: https://go.virtualbusinessschool.com/joinvbs 
  • Follow Kelly on Instagram: https://www.instagram.com/kellyroachofficial/

  • Follow Kelly on Facebook: https://www.facebook.com/kelly.roach.520/ 

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The Kelly Roach ShowBy Kelly Roach

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