Thinking about running ads for your online store but not sure if you’re ready?

In this episode, I’m sharing a recent conversation from The Product Based Business Podcast with Madison Pagie where we unpack what you need to know before you spend a cent on Meta Ads.

This isn’t about throwing spaghetti at the wall, boosting random posts or hoping something sticks. We talk about what it really takes to make ads work, when it’s worth starting and how to test small budgets without wasting money.

We cover:

Why a 1% conversion rate is a key benchmark before running ads

The biggest mistakes founders make when jumping in too soon

Why creative and messaging do the heavy lifting in 2025

How to test ads smartly (even on a $10/day budget)

A clever way to boost Instagram followers cheaply and effectively

How your organic content and socials impact ad performance

If you’ve been feeling unsure about when to start with Meta Ads, this episode will give you clarity and confidence.

Want to connect?

Visit my website for more resources: jodieminto.com

Find me on Instagram: @jodieminto

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Links & resources:

🎧 Full episode page
🌐 Visit my website
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