HOLY COW YOU GUYS, do I have a GREAT episode in store for you this week. I have long admired what Tori & Seth Bolt (the visionaries behind Bolt Farm Treehouse) have created, and I finally got to ask Tori the burning questions I've had about what it takes to build a brand this iconic – if you're not already following them, please run to their Instagram right now and do so.

You know I love a guest who isn't afraid to share numbers, and boy, did Tori reveal it all...

How much do their custom domes cost to build?

How much did they pay for the land?

How much do they charge per night for their tree houses?

How much do they spend on marketing?! Hint. A LOT.

What percentage of their bookings are direct? Spoiler, it's 100%.

The best part about this conversation was the fact that this was just a small taste of the value Tori brings, because her & Seth are officially locked in as speakers for the 2025 LUYL Summit!

P.S. We are nearly 80% SOLD OUT on tickets to Level Up Your Listing Summit!

Grab your ticket here where you can meet and learn from the Bolts in person. See you in Phoenix, AZ, March 9-11th.

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