Coaching for Leaders

147: How to Be More Creative, with Todd Henry


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Todd Henry: The Accidental Creative

“Creativity, at the heart of it, is problem solving.” -Todd Henry

“We are creatures of habit and creatures of comfort.” -Todd Henry

Focus is a key element of creative work

  • Those who are most effective can define their work very well.
  • Define your work by establishing challenges.
  • “When we start framing up work as problem statements rather than as projects, it completely changes the way that we approach the work itself.” -Todd Henry
  • Hours of work is important element of work and creativity to look at

    • “You’re not being paid for replying to emails quickly. You’re being paid for the value you contribute to the organization.” -Todd Henry
    • Most people don’t make dedicated time to think and process important things.
    • Stimulus makes a big difference in shifting your perspective and tapping into your creativity

      • If you want to have deep thoughts, immerse yourself in the minds of great people.
      • Books are hugs helps to do this, and not just business books.
      • Capture ideas in some way

        • Todd uses notecards to capture his ideas
        • Later, he’ll process which ideas are helpful or actionable
        • Todd has learned to use seasonal rhythms in order to be most effective

          What’s one action you could take to be more creative?

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