WATCH

▶️ Watch this episode on YouTube

***

EPISODE DESCRIPTION

Jamie Rawsthorne is formerly half of the Zac and Jay show and is a current Youtube advisor to clients like Codie Sanchez and Morning Brew.

In 2018, Zac and Jay posted "We Entered the World’s Strangest Sport," a video where they take part in the age-old Welsh tradition of bog snorkeling. That video was the catalyst for the channel's explosion, becoming one of the fastest-growing channels on YouTube.

Jamie helped grow the Zac and Jay show to 900,000 subscribers…and then he left.

So in this episode, you’ll learn

Full transcript and show notes

Follow Jamie on Twitter / Website

***

TIMESTAMPS

00:00 - Steal Like a YouTuber

01:46 - How YouTube Has Changed Since 2018

04:11 - Does the Algorithm Hurt Innovation?

07:31 - How to Steal Videos Ethically

09:50 - How to Evaluate Video Performance

11:15 - Don’t Overthink Thumbnails

14:05 - Is YouTube TOO Optimized?

14:56 - Our Lovely Sponsor Uscreen

16:23 - Entertainment YouTube VS Education YouTube

17:43 - The Truth About YouTube Podcasts

19:46 - Monetization and Your Relationship with Your Audience

23:52 - All YouTubers NEED an Email List

27:05 - Dealing With Burnout

***

RECOMMENDED NEXT EPISODE

→ #159: Nuseir Yassin

***

WHEN YOU'RE READY

📬 Creator Science Newsletter

🚀 Get CreatorHQ (creator operating system)

🧪 Join The Lab (private membership community)

🧞‍♂️ Get a Personalized Offer

***

CONNECT

🐦 Connect on Twitter

📸 Connect on Instagram

💼 Connect on LinkedIn

📹 Subscribe on YouTube

***

SPONSORS

💼 View all sponsors and offers

***

SAY THANKS

💜 Leave a review on Apple Podcasts

🟢 Leave a rating on Spotify