JFDI with The Two Lauras - For Freelance Social Media Managers

158: Use Tracking to Prove Your ROI to Clients


Listen Later

If the words “Meta Pixel” and “Google Analytics” break you out in a cold sweat – firstly, go and grab a towel, and secondly – listen to this episode!

Tracking is such an important part of proving your worth to clients, so you need to understand why and how to implement it as part of your strategy. It really doesn’t have to be complicated, but it’s going to have such a big impact on your clients’ businesses. And even if you don’t want to run ads, you’ll want to install these trackers anyway. We promise!

So, come and join us in today’s episode and take the time to learn how to use these tools!

In this episode, we’re chatting about:

  • Which two tools you need to set up (even if you don’t want to run ads)
  • Why tracking could mean your clients keep you for longer
  • Who should handle the technical side of things
  • How to stay compliant with things like GDPR


Check out the full show notes here!


Connect with us

If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!

We would love to continue the conversation with you, so come and chat with us on your preferred platform by searching for @thetwolauras.

...more
View all episodesView all episodes
Download on the App Store

JFDI with The Two Lauras - For Freelance Social Media ManagersBy The Two Lauras

  • 5
  • 5
  • 5
  • 5
  • 5

5

5 ratings


More shows like JFDI with The Two Lauras - For Freelance Social Media Managers

View all
Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,443 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,587 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,066 Listeners

Squiggly Careers by The Squiggly Career

Squiggly Careers

63 Listeners

Conversations of Inspiration by Holly Tucker MBE

Conversations of Inspiration

31 Listeners

the bossbabe podcast by Natalie Ellis

the bossbabe podcast

2,012 Listeners

The Jasmine Star Show by Jasmine Star

The Jasmine Star Show

2,605 Listeners

The Mid•Point with Gabby Logan by Gabby Logan

The Mid•Point with Gabby Logan

184 Listeners

The Marketing Millennials by Daniel Murray

The Marketing Millennials

156 Listeners

Working Hard with Grace Beverley by Grace Beverley

Working Hard with Grace Beverley

204 Listeners

Dish by Cold Glass Productions

Dish

762 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

126 Listeners

Begin Again with Davina McCall by Begin Again

Begin Again with Davina McCall

511 Listeners

Ladies Who Launch by Rochelle Humes

Ladies Who Launch

45 Listeners

Aspire with Emma Grede by Emma Grede | Audacy

Aspire with Emma Grede

619 Listeners