Imagine writing a book in 2009 and it’s moderately successful, but doesn't break any records. Then somehow, sixteen years later in 2025, in the middle of a live broadcast of an NFL game, one of the best players in the sport (A.J. Brown, wide receiver for the Philadelphia Eagles) is seen by millions of people on national TV reading that very book. Almost overnight, the book surges to No. 1 on Amazon, becomes a national bestseller, and the relatively unknown author is now being chased by media outlets all over the world for an interview. Well, that's exactly what happened to Jim Murphy, author of 'Inner Excellence: Achieve Extraordinary Business Success Through Mental Toughness'. I loved this chat, love Jim’s philosophy, love his message, and love his energy.

Enjoy.

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