Brandee Gaar talks with Prerna Malik, an incredible copywriter and co-founder of Content Bistro, on how to create post-wedding campaigns to increase the lifetime value of clients.

Prerna, a recognized conversion copywriter, emphasizes leveraging five potential post-wedding campaigns: Review and Referral, Upsell, Cross-Sell, Flash Sale/Seasonal Sale, and Anniversary campaigns.

Prerna also stresses the common mistakes and best practices, which can make these efforts more successful.

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EPISODE SHOW NOTES BLOG: https://brandeegaar.com/copywriting-strategies-with-prerna-malik/

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Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!

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