Ice tubs, ice baths or a long cold plunge...we see the ads all over Instagram! What is the reasoning behind this uncomfortable practice? Maybe you have contemplated giving an ice plunge a try but just haven't committed to being that extremely cold. If you didn't know this, immersing in cold, ice water actually can stimulate your metabolism. Just as T2 stimulates brown adipose tissue to burn more stored body fat, the ice plunge follows the same properties in fat metabolism....stimulates the brown fat to burn more of the white fat or visceral, unhealthy fat that surrounds our organs. Jump in with me in this episode to learn ALL about cold thermogenesis and the WHY!

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