Black Friday is NOT just for Amazon and Apple. Your health coaching biz can absolutely cash in - but only if you plan it right.

In this episode, Kendra breaks down how to maximize sales without discounting your signature program or undermining your value. She shares smart strategies like creating smaller, high-touch offers ($500–$1,000) such as health audits or consultations, pre-selling upcoming programs, and structuring sales pages that tap into both emotion and logic.

You’ll also hear practical tips on planning 8 weeks out, ensuring your tech setup is seamless, and running an email campaign that keeps your audience engaged and ready to buy. Kendra explains why simplicity in delivery often outperforms complex course platforms and how to use downsells to capture interest even after the main offer closes.

If you want your Black Friday campaign to drive real results without burning out or cheapening your offers, this episode is your step-by-step guide.

In this episode we cover:

• Planning and Timeline (00:51)
• Offer Strategy and Pricing (05:53)
• Proven Examples and Results (11:54)
• Campaign Execution Requirements (16:36)
• Technical Implementation Requirements (17:43)
• Email Campaign Strategy (20:08)

Watch this episode on YouTube here: https://youtu.be/tJh5RJ_jgOM

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