List building, aka growing your mailing list by collecting email addresses, is such an important part of the eCommerce business. These emails or people are your leads and the most likely customers to buy your products. You can market to them and share your campaigns and sales to entice them to perhaps make that first purchase, and from there to rebuy and be a long term customer.

List building is also important if your business plan for your ecommerce store is to sell it one day. A buyer is going to ask you, how big is your database and how many people have subscribed? Because that list ultimately means clients. And ultimately, the size of your list will definitely determine how much you can ask for your business. 

Tune into this episode to hear how to get started building your email database with my top 3 tactics, what emails to then send them and the automated email flows you need for your eCommerce store to make you sales while you sleep..  

Read the full blog post here too: https://jodieminto.com/the-importance-of-list-building-and-how-to-build-yours/