
Sign up to save your podcasts
Or


Welcome to 2023 everyone! I hope you had a really wonderful time celebrating Christmas and New Year.
Today we are going to talk about CREATING VALUE.
(pssst...check out Episode 333 to learn more about the price value equation)
The concept of creating value has been tossed around a lot in our profession.
In fact, a lot of us have heard statements like, "You've got to create value for what you do", "You've got to create valuable content", "You have to have valuable conversations", etc.
It's because learning how to COMMUNICATE value is one of the most important skills in SALES.
However, many people in our profession don't fully understand that there are actually different levels to value creation.
In this episode we're going to take that one step further and break down the 3 levels of value creation.
By Bob Heilig4.9
16481,648 ratings
Welcome to 2023 everyone! I hope you had a really wonderful time celebrating Christmas and New Year.
Today we are going to talk about CREATING VALUE.
(pssst...check out Episode 333 to learn more about the price value equation)
The concept of creating value has been tossed around a lot in our profession.
In fact, a lot of us have heard statements like, "You've got to create value for what you do", "You've got to create valuable content", "You have to have valuable conversations", etc.
It's because learning how to COMMUNICATE value is one of the most important skills in SALES.
However, many people in our profession don't fully understand that there are actually different levels to value creation.
In this episode we're going to take that one step further and break down the 3 levels of value creation.

3,604 Listeners

2,790 Listeners

13,566 Listeners

2,619 Listeners

4,585 Listeners

2,612 Listeners

21,208 Listeners

12,064 Listeners

14,023 Listeners

1,439 Listeners

16,659 Listeners

2,605 Listeners

5,844 Listeners

698 Listeners

126 Listeners