Does marketing feel like gambling, like it’s ruled by luck & hope, or like you’re just throwing spaghetti at the wall to see what sticks? I promise you, it doesn’t have to feel this way.  In fact, there is a marketing strategy that puts you in the driver’s seat (aka you aren’t doomed to be at the Facebook algorithm’s beck and call). Listen to this episode where I explain exactly HOW you can take control over the marketing process in a way that feels empowering and leads to higher conversion rates & sales.