Today I want to talk about the downside of a trend that I've been seeing in the industry: selling products from multiple companies. People have been talking about and coaching others to take on additional products from other companies as a way to make more money, and although this may seem like an attractive option for you to consider, I want to present the downside to doing this.

Selling products from multiple companies is really a byproduct of the challenges that most people in this profession have faced when trying to grow their businesses. In this episode, I reveal how this path can lead to failure and give you a different perspective to consider!

Listen to Learn

2:46 - The alluring sales pitch for selling products from multiple companies

4:05 - What I mean when I say this is a short-term strategy but a long-term problem

5:54 - Why this system is attractive to some

8:37 - A special ask for you regarding how you can support this podcast and its message

10:05 - The single biggest reason why businesses and people fail and why it's important to be always be aware of this

11:26 - A closer look at how selling multiple products will to lead to failure for business owners plus a better strategy to be using instead

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