Some of these predictions might surprise you, others might validate what you've been feeling, but all of them will help you show up better in 2026.

Chelsea and Kayla share their marketing predictions for real estate agents this year: why social media is now interest media, the rise of episodic content, why Dupe photos might not be cutting it anymore, and soooo many more, they might need a part 2! 👀

The girls discuss:

♡ Why your content needs an angle

♡ The power of episodic and journey-style content

♡ Why ChatGPT-coded captions are losing their magic

♡ How to make your listing content more agent-centric

♡ The evolution of photo dumps and graphics

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Follow us on Instagram:

♡ Podcast: @modernagentmarketinggirls

♡ Chelsea Petersen: @hichelseapetersen

♡ Kayla Fox: @yourhomegirlkayla

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Mentioned in this episode:

♡ Instagram: @elliesuebarrows

♡ Reel: Be cringe, post the b-roll…

♡ Instagram: @adventuresintealestate

This episode was edited by Adrienne Cruz.